Philanthropic Marketing Specialist

Job Summary:

Position Emphasis:

This Philanthropic Marketing Specialist position will be responsible for the project management of direct response fundraising programs, including direct mail, online efforts, acquisition, retention, cultivation; telemarketing. This position will work closely with various teams to ensure a cohesive benefactor experience. This position will be part of the Philanthropic Growth program to educate, inspire and partner with patients, alumni and community members who give to CU Anschutz.

Supervision Received: Reports to the Lead Strategist Philanthropic Growth

Supervision Exercised: No direct reports.

Examples of Work Performed:

Project management: 50% time

• Project management of direct response fundraising programs, including direct mail, online efforts, acquisition, retention, cultivation; telemarketing.
  • Requests and manipulates data to provide lists, segments, analysis, and reports to support identified campus objectives and needs
  • Audits giving data and prospect data to ensure accuracy, standardization, and accessibility, including identifying and isolating data anomalies, alerting appropriate staff, and following up to ensure effective resolution.
  • Manages multiple external vendors supporting direct response strategies (direct mail, list services, telemarketing, etc.).
  • Track the performance of appeals. Make recommendations to improve performance and resource efficiency.

Collaboration: 30% Time

• Collaborates regularly with Communications, Hospital Relations, Benefactor Relations, Alumni Relations, Gift Processing, Data Insights, and Prospect Research to ensure a cohesive benefactor experience. 
  • Develops, maintains, and regularly distributes a comprehensive calendar of fundraising marketing solicitations.
  • Partners with campus units to educate on best practices for direct marketing fundraising across CU Anschutz.
  • Provides regular reports on the outcomes of fundraising efforts.

Analytics: 20% Time

• Determines Key Performance Indicators for audience segments with the Lead Strategist for Philanthropic Growth
  • Collaborates closely with business intelligence, analytics, and research efforts to identify segments that will best achieve campus objectives while operating within resource limits.
  • Supports data analysis, partnering with internal data analytics teams and participates in benchmarking with other academic medical centers.
  • Pursues data-specific marketing efforts that benefit CU Anschutz, such as integrating new technologies, improving data quality, supporting appeal code policies and procedures, enhancing recurring gift functionality, etc.

Why Join Us:

The University of Colorado offers a comprehensive benefits package that includes health insurance, life insurance, retirement plans, tuition benefits, ECO pass, paid time off – vacation, sick, and holidays and more. To see what benefits are available, please visit: https://www.cu.edu/employee-services/benefits-wellness .

Diversity and Equity:

The University of Colorado Anschutz Medical Campus is committed to recruiting and supporting a diverse student body, faculty and administrative staff. The university strives to promote a culture of inclusiveness, respect, communication and understanding. We encourage applications from women, ethnic minorities, persons with disabilities, persons within the LGBTQ+ community and all veterans. The University of Colorado is committed to diversity and equality in education and employment.

Qualifications:

Minimum Qualifications: 

• Bachelor’s degree from an accredited institution of higher education, or equivalent professional experience (professional experience may be substituted for the educational requirement on a year-for-year basis).
  • A combination of education and related professional experience may be substituted for the bachelor’s degree on a year for year basis.
• Four (4) years’ professional experience fundraising in higher education, nonprofit, or medical setting.

Preferred Qualifications

• Five (5) years’ professional experience fundraising in higher education, nonprofit, or medical setting.
• Experience leading a program or project from concept and strategy to execution and analysis.
• Experience securing buy-in and support from stakeholders.
• Experience with complex donor databases, such as Advance, Salesforce, or Blackbaud.

Knowledge, Skills, and Abilities

• Knowledge of Direct Marketing/Annual Giving and fundraising efforts within complex organizations.
• Previous use of Customer Relationship Management tools, such as Salesforce, Blackbaud CRM, or Advance.
• Knowledge of and ability to understand data, data trends, and data analysis to create strategies and make decisions.
• Ability to work independently and under pressure, to manage concurrent tasks and responsibilities, and to deal with changing priorities, while maintaining personal effectiveness.
• Ability to participate effectively within a multi-faceted, geographically-disperse team.
• Ability to establish and maintain good working relationships with co-workers, supervisors, other University Personnel, and the public.
• Ability to complete thorough and accurate research.
• Ability to appropriately apply relevant information to assigned projects.
• Skilled in the use of Microsoft Office programs (i.e., Word, Excel, PowerPoint, Outlook, etc.).
• Excellent communication and interpersonal skills.
• Exceptional organizational skills.

How to Apply:

For full consideration, please submit the following document(s):

Questions should be directed to: Shannon Palombi, [email protected]

Screening of Applications Begins:

Applications will be accepted until finalists are identified, but preference will be given to complete applications received by April 2, 2024. Those who do not apply by this date may or may not be considered.

Anticipated Pay Range:

The starting salary range (or hiring range) for this position has been established as $60,000 - $66,000

The above salary range (or hiring range ) represents the University’s good faith and reasonable estimate of the range of possible compensation at the time of posting. This position may be eligible for overtime compensation, depending on the level.

Your total compensation goes beyond the number on your paycheck. The University of Colorado provides generous leave, health plans and retirement contributions that add to your bottom line.

Total Compensation Calculator: http://www.cu.edu/node/153125

ADA Statement:

The University will provide reasonable accommodations to applicants with disabilities throughout the employment application process. To request an accommodation pursuant to the Americans with Disabilities Act, please contact the Human Resources ADA Coordinator at [email protected] ​.

Background Check Statement:

The University of Colorado Anschutz Medical Campus is dedicated to ensuring a safe and secure environment for our faculty, staff, students and visitors. To assist in achieving that goal, we conduct background investigations for all prospective employees.

Vaccination Statement:

CU Anschutz strongly encourages vaccination against the COVID-19 virus and other vaccine preventable diseases . If you work, visit, or volunteer in healthcare facilities or clinics operated by our affiliated hospital or clinical partners or by CU Anschutz, you will be required to comply with the vaccination and medical surveillance policies of the facilities or clinics where you work, visit, or volunteer, respectively. In addition, if you work in certain research areas or perform certain safety sensitive job duties, you must enroll in the occupational health medical surveillance program .