Instructional Designer & Trainer

Updated: over 2 years ago
Location: Redwood Estates, CALIFORNIA
Deadline: The position may have been removed or expired!

Welcome to Land, Buildings & Real Estate

Land, Buildings & Real Estate (LBRE) is the operational core of Stanford University’s physical campus. LBRE constructs and maintains the Stanford campus, where advancements across the academic spectrum are made possible. Our work is founded upon the collective value of dedication, innovation, expertise, teamwork, and continuous improvement. We are committed to serving the university’s academic mission, as well as preserving and enhancing Stanford’s 8,180 acres, and pride ourselves on supporting the teaching and research of the university as “Caretakers of a Legacy."

The Department of Sustainability and Energy Management (SEM) brings an integrated and deliberate focus to campus sustainability. The department works to advance sustainability in campus operations, optimizing and prioritizing efficiency in all aspects of campus life, from resource and utility management to transportation and community behavior. SEM develops strategic, long-term goals that help reduce Stanford's environmental impact, supporting the university’s commitment to be a good environmental steward.

The Office of Sustainability seeks an experienced and committed outreach professional to manage the outreach, education and training components of the Office’s sustainability programs and services designed for Stanford campus. Within the framework of the strategic work portfolio for sustainability at Stanford https://sustainable.stanford.edu/about/areas-work, this position will advance outreach and educational aspects of Office of Sustainability and Sustainable Stanford programs via digital and print multimedia content.

This is an advanced and exciting opportunity for a sustainability minded communication professional to be part of one of the top institutions consistently recognized for its leadership in campus sustainability. See our sustainability annual report here: https://sustainability-year-in-review.stanford.edu/2021/ .

What you will do in this role:

You will be responsible for (but not limited to):

1. Outreach strategy, planning & budget – 10% of time.

  • Maintain and Revise outreach and engagement strategic plan, utilizing data on user trends to revise programs and directions as needed.
  • Develop metrics-based strategies that identify and prioritize audience(s) and create compelling engagement pathways for individual, building, and campus-wide participation in sustainability programs.
  • Develop digital marketing techniques to advance current offerings and further engage key campus community audiences.
  • Define new and refine existing communications programs, assess success of Sustainable Stanford’s efforts.
  • Manage the outreach program budget.

2. Develop strategy and vision for student leadership and engagement programs – 20% of time.

  • Manage the Sustainable Stanford Internship Program.
  • Serve as the primary point of contact for student sustainability groups and leverage partnerships to align priorities and projects.

3. Build a strategy for brand awareness & lead and manage print, web and media publications - 20% of time.

  • Manage the production of Stanford’s annual sustainability report, Sustainability: A Year in Review, including content collection and creation, as well as management of design and print vendors.
  • Maintain Sustainable Stanford website and content (with departmental IT group) and develop plans to create content that showcases data from program partners and drives participation in sustainability programs.
  • Manage the publication process for Cardinal Green monthly e-newsletter.
  • Maintain a strong campus presence via the Stanford Report, partner newsletter publications, list serve communities, and social media.
  • Work with 3rd party design vendors to provide and package attractive collateral
  • Manage design and production of ad-hoc promotional pieces, writing original copy for postcards, pamphlets, brochures, websites, news releases, infographics, video, and other publications promoting alternative transportation.
  • Periodically submit articles, awards, and presentation proposals to private and public forums for publication, press and other media opportunities.

4. Lead and maintain “My Cardinal Green” program– 20% of time.

  • Manage the My Cardinal Green individual action platform (http://sustainable.stanford.edu/my-cardinal-green), which connects campus users with resources and opportunities to minimize your environmental impact and maximize sustainability efforts on campus.
  • Oversee messaging and communications to increase participation, managing backend administration of actions, incentives, and reporting.
  • Manage survey content and integration with system.
  • Work with developers to improve program function and streamline administration.
  • Develop partnership opportunities and custom engagement programs, working with stakeholders across campus.
  • Manage reporting on program engagement and status and identify areas of opportunity for improvement.

5. Develop and manage employee and student training – 20% of time.

  • Design and develop sustainability knowledge and practices trainings for employees and students via online and in-person methods.
  • Offer training several times a year, in conjunction with associated Cardinal Green programs, and maintain participation metrics.
  • Develop metrics and tools to track progress and improvements. Analyze data regarding program participation and recommend refinements to achieve goals.

6. Drive departmental adoption of outreach programs – 10% of time.

  • Work with schools and departments to ensure wider adoption and improvement to promote a pronounced culture of sustainability.
  • Design and manage conservation campaigns throughout the year, focused on various sustainability topics and encouraging participation with Cardinal Green programs.

* - Other duties may also be assigned


To be successful in this role you must bring:

  • Bachelor’s Degree and five years of relevant communication program management experience, or combination and relevant experience.
  • Graduate degree in business, communications, or environmental science/policy and 5 years of experience strongly preferred.
  • Familiarity and interest with higher education, in the sustainability field, and/or operational structures with the ability to objectively think through initiatives’ impact in an institutional setting.
  • Strong writing and graphic experience.
  • Strong communications skills across channels, with a proven track record of building engagement and growing brand reputation.
  • Demonstrated experience in engaging and building communities online through web campaigns, engagement portals, and other promotional materials.
  • Demonstrated experience designing and delivering scalable community engagement programs, either among student or employee groups, including establishing strong program partnerships to drive participation.
  • Demonstrated knowledge of marketing and public relations best practices and their application in the higher education research institution setting.
  • Solid knowledge of the current media/social media landscape, including web and video development. Demonstrated skill in the use of web content management systems (Drupal/WordPress), and intermediate skills in creative programs suites (Adobe Acrobat, Illustrator, and/or Photoshop).
  • Strong organizational, time management, and project management skills, with the ability to support multiple projects of various types at different stages with an emphasis on accuracy and meeting milestones and deadlines.
  • Ability to manage a complex and often competing set of priorities in a results-oriented environment.
  • Inquisitive attitude, self-motivation, and self-driven approach with high degree of energy and initiative, with the ability to work both independently and as part of a team.
  • High degree of discretion and judgment; ability to resolve interdependent deadlines with tact and diplomacy.
  • Good instincts for design and understanding how to analyze and report on data.
  • This position assumes participation in local evening and planned weekend events on campus several times a year.

*When applying online please include your work portfolio: websites and online work portfolio.

Additional Information:

Physical Requirements*:

  • Frequently sitting, perform desk-based computer tasks, lift/carry/push/pull objects that weigh up to 10 pounds.
  • Occasionally stand/walk, twist/bend/stoop/squat, grasp lightly/fine manipulation, use a telephone, lift/carry/push/pull objects that weigh up to 11-20 pounds.
  • Rarely kneel/crawl, climb (ladders, scaffolds, or other), reach/work above shoulders, grasp forcefully, write by hand, sort/file paperwork or parts, lift/carry/push/pull objects that weigh >40 pounds.

*Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of the job.

WORKING CONDITIONS:

  • Work on weekends and evenings.
  • Work involves long hours of standing and sustained communications/dialogue.
  • May work in mechanical equipment rooms, kitchens, waste management areas, construction sites.
  • Travel, local and non-local.

WORK STANDARDS:

  • Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
  • Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
  • Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu .

Why Stanford is for You

Imagine a world without search engines or social platforms. Consider lives saved through first-ever organ transplants and research to cure illnesses. Stanford University has revolutionized the way we live and enrich the world. Supporting this mission is our diverse and dedicated 17,000 staff. We seek talent driven to impact the future of our legacy. Our culture and unique perks empower you with:

  • Flexible hybrid work schedule. 
  • Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
  • A caring culture. We provide superb retirement plans, generous time-off, and family care resources.
  • A healthier you. Climb our rock wall or choose from hundreds of health or fitness classes at our world-class exercise facilities. We also provide excellent health care benefits.
  • Discovery and fun. Stroll through historic sculptures, trails, and museums.
  • Enviable resources. Enjoy free commuter programs, ridesharing incentives, discounts and more!

The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.

Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.



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