Marketing Specialist, Online and Continuing Education

University of New Hampshire, United States

Updated: about 13 hours ago
Location: Durham, PENNSYLVANIA
Deadline: ;

Position Details
Summary


Operating Title Marketing Specialist, Online and Continuing Education
Long Classification Title Communication Information Specialist III
Campus Location Durham
Department UNH Communication and Public Affairs - AVP Administration
Summary of Position
The Marketing Specialist, Online and Continuing Education is responsible for marketing materials that support degrees and certificates offered online at the University of New Hampshire. Under the supervision of the Senior Integrated Marketing Director, Graduate School, Online and Manchester, the Marketing Specialist, Online and Continuing Education partners with integrated marketers and recruitment teams to:
  • Implement, optimize, and monitor communication and marketing plans supporting student enrollment and UNH Online brand awareness ·
  • Ensure the UNH Online brand enhances the unit’s reputation and is clearly represented or understood by all audiences
  • Manage website and social media channels
  • Support overall UNH Online marketing strategy


The qualified candidate is:
  • Detail-oriented
  • Highly organized
  • Able to adapt to changing priorities and engage diplomatically with multiple stakeholders
  • Aware of market and industry trends
  • Experienced with implementing multi-channel marketing plans
Acceptable minimum level of education Bachelor's
Acceptable minimum years of experience 5-7 years
Additional Job Information
Posting Number PS4554FY24
Other minimum qualifications
This individual must be a responsive and amiable collaborator with the following skills:
  • Bachelor’s degree in marketing, business, communications, or a related field
  • Experience creating and implementing marketing plans
  • Strong communication (written & verbal), including copy writing and editing
  • Organizational and time management skills
  • Ability to work independently
  • Functional command of search engine marketing, search engine optimization techniques and Google Analytics
Additional Preferred Qualifications
  • Familiarity with Salesforce/TargetX, Drupal
  • Master’s degree in a related field
  • Professional experience in higher education, online education, or education technology
  • Ability to identify, troubleshoot, and optimize websites in Drupal
  • Paid campaign management experience
Salary Information
Salary is complemented by a comprehensive benefits package which includes medical, dental, retirement, tuition, and paid time off.
Quicklink for Posting https://jobs.usnh.edu/postings/60619
Percent Time Information (FTE) 1.00
Grade 22
EEO Statement

The University System of New Hampshire is an Equal Opportunity/Equal Access/Affirmative Action employer. The University System is committed to creating an environment that values and supports diversity and inclusiveness across our campus communities and encourages applications from qualified individuals who will help us achieve this mission. The University System prohibits discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, genetic information, veteran status, or marital status.
Institution Information
The University of New Hampshire is an R1 Carnegie classification research institution providing comprehensive, high-quality undergraduate and graduate programs of distinction. UNH is located in Durham on a 188-acre campus, 60 miles north of Boston and 8 miles from the Atlantic coast and is convenient to New Hampshire’s lakes and mountains. There is a student enrollment of 13,000 students, with a full-time faculty of over 600, offering 90 undergraduate and more than 70 graduate programs. The University actively promotes a dynamic learning environment in which qualified individuals of differing perspectives, life experiences, and cultural backgrounds pursue academic goals with mutual respect and shared inquiry.
The UNH Diversity Resource Guide with information and programming available in the seacoast area, New Hampshire, and the region can be found here: https://www.unh.edu/hr/diversity-resource-guide

Posting Details


Posting Date 04/11/2024
Open Until Filled Yes
Closing Date
Posting Open to Internal Candidates Only? No
Interested Internal Candidates Exist? No
Job Category Salaried Staff (Exempt)
Appointment Type Regular
If TERM position provide projected end date
Equipment/Instruments
Drivers License and Physical Requirements. Please check all items that apply. None applicable

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