Marketing Associate, Texas Performing Arts

Job Posting Title:

Marketing Associate, Texas Performing Arts

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Hiring Department:

Texas Performing Arts

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Position Open To:

All Applicants

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Weekly Scheduled Hours:

40

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FLSA Status:

Exempt

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Earliest Start Date:

Immediately

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Position Duration:

Expected to Continue

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Location:

UT MAIN CAMPUS

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Job Details:

General Notes

About Texas Performing Arts

Texas Performing Arts (TPA) is the professional arts presenting and producing program of The University of Texas at Austin. One of the largest and most active university-based performing arts centers in the U.S., TPA is an anchor institution in Austin's arts, cultural, and entertainment scene. TPA operates venues on the UT campus including Austin's largest theater, Bass Concert Hall. Its public programs include Broadway in Austin; a curated season of international dance, theater, and music; and presentations of national touring artists. TPA is an integral unit of UT's College of Fine Arts and engages students across the university in creative experiences.

Why Join Texas Performing Arts?

This position offers the opportunity to create excellent guest experiences at the largest theater in one of the most exciting arts and entertainment cities in America. You will work on a wide range of events, from touring Broadway to headlining bands to international artists. Your work will contribute to advancing the arts at the #1 ranked public university in Texas and inspiring audiences in one of America’s fastest growing cities.

UT Austin provides an outstanding benefits package, including but not limited to:

• Competitive health benefits (employee premiums covered at 100%, family premiums at 50%)

• Voluntary Vision, Dental, Life, and Disability insurance options

• Generous paid vacation, sick time, and holidays

• Teachers Retirement System of Texas, a defined benefit retirement plan, with employer matching funds

• Additional Voluntary Retirement Programs: Tax Sheltered Annuity 403(b) and a Deferred Compensation program 457(b)

• Flexible spending account options for medical and childcare expenses

• Robust free training access through LinkedIn Learning plus professional development opportunities

• For more details, please see: https://hr.utexas.edu/prospective/benefits and https://hr.utexas.edu/current/services/my-total-rewards

Purpose

The Marketing Associate supports the day-to-day operations of the Texas Performing Arts Marketing & Communications department. By providing excellent administrative support, the position allows the team to achieve its core objectives more efficiently: driving ticket sales, developing new audiences, and promoting and amplifying institutional initiatives across the organization.

Responsibilities

Administrative Operations in Marketing

• Create media orders and traffic the receipt and delivery of marketing materials between advertising outlets and internal stakeholders including advertising materials, digital assets and beyond.

• Coordinate production and manage distribution of advertising materials across all types of media.

• Collect required documentation including invoices, proof of performance, and other related materials to prepare accurate and organized show advertising settlement packets for every event.

• Assist with the collection of data, key performance indicators and other analytics to help the department continuously optimize campaigns. Assist with creating actionable reporting including but not limited to ROAS reports, web analytics, email performance, digital conversion and beyond.

• Process and reconcile invoices in a timely fashion to ensure compliance with university accounts payable and TPA-specific procedures to facilitate timely payment to vendors.

General Marketing & Communications Support

• Draft compelling and effective copy for events to be used across paid, earned and owned media including the TPA website, email campaigns and digital advertising. Assist with the team’s quality assurance process to maintain up to date and accurate content.

• Ensure that TPA’s digital assets (including the TPA website, social media accounts, various event calendars) are up to date and accurate.

• Complete basic graphic design including resizing of digital assets and creating customized content for email and social media marketing.

• Distribute printed collateral on and off campus as needed.

• Manage in-venue signage calendar and assist front of house with deployment and maintenance of signage and collateral.

Other duties as assigned.

Required Qualifications

• At least 3 years of marketing related experience and a Bachelor's Degree

• Excellent communication skills and a detail-oriented mindset.

• Ability to multi-task and process large amounts of information with high levels of accuracy.

• Demonstrated copywriting ability.

• Demonstrated time management skills.

• Proficiency with office technology such as Excel, PowerPoint, Word, Outlook, Slack, and Zoom

• Familiarity with social media including an understanding of best practices around Meta Business Suite.

• Familiarity with digital marketing including web site optimization and email marketing.

Relevant education and experience may be substituted as appropriate.

Preferred Qualifications

• At least four (4) years of marketing-related experience.

• Experience working for a performing arts presenter or other public facing cultural institution (art museum, music promoter, venue, festival, theater, etc.).

• Good understanding of the live arts ecosystem of central Texas.

• Excellent copywriting, proofing, and creative optimization abilities.

• Familiarity with graphic design software such as Adobe Creative Cloud.

• Demonstrated proficiency with digital media advertising.

• High-level understanding of Texas Performing Arts mission and programming as it relates to peer organizations in Austin and throughout the country.

• Strong commitment to the mission and vision of Texas Performing Arts.

Relevant education and experience may be substituted as appropriate.

Driving Required

This job requires a class "C" operator's driver's license. The applicant selected must provide a current three year driving record from the current state of residence. If not currently a Texas resident, a Texas driver's license must be obtained within 30 days of becoming a Texas resident. Employees who are required to have a CDL are subject to drug and alcohol testing (pre-employment, post-accident, reasonable suspicion, random, return-to-duty, and follow-up drug and alcohol testing).

Salary Range

$50,000 + depending on qualifications

Working Conditions

• This in-person position is based in Austin, Texas and requires full-time residence in the greater Austin area.  This position may allow for occasional instances of remote work on a very limited basis.

• Repetitive use of a keyboard at a workstation.

• Prolonged screen time.

• Use of manual dexterity.

• Pushing, pulling, lifting, and moving up to 30 lbs.

Work Shift

• Standard work schedule is Monday – Friday, 8:00 a.m. – 5:00 p.m.

• Periodic work outside of normal business hours, to include evenings and weekends, may be required in connection with performance and events.

Required Materials

• Cover letter detailing interest in and qualifications for this specific opportunity.

• Resume/CV

• 3 work references with their contact information; at least one reference should be from a supervisor.  References will not be contacted without prior approval of the candidate.

• Work samples may be requested if applicant advances to the interview stage.

Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded.  Once your job application has been submitted, you cannot make changes.

Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.

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Employment Eligibility:

Regular staff who have been employed in their current position for the last six continuous months are eligible for openings being recruited for through University-Wide or Open Recruiting, to include both promotional opportunities and lateral transfers. Staff who are promotion/transfer eligible may apply for positions without supervisor approval.

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Retirement Plan Eligibility:

The retirement plan for this position is Teacher Retirement System of Texas (TRS), subject to the position being at least 20 hours per week and at least 135 days in length.

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Background Checks:

A criminal history background check will be required for finalist(s) under consideration for this position.

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Equal Opportunity Employer:

The University of Texas at Austin, as an equal opportunity/affirmative action employer , complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

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Pay Transparency:

The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

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Employment Eligibility Verification:

If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form.  You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States.  Documents need to be presented no later than the third day of employment.  Failure to do so will result in loss of employment at the university.

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E-Verify:

The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university’s company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following:

• E-Verify Poster (English) [PDF]
• E-Verify Poster (Spanish) [PDF]
• Right To Work Poster (English) [PDF]
• Right To Work Poster (Spanish) [PDF]

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Compliance:

Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act). If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in HOP-3031 .

The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may access the most recent report here or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.