Marketing and Communications Manager

Details

Posted: 23-Mar-24

Location: Brooklyn, NY, US, 11201

Type: Full-time

Salary: Open

Categories:

Other Staff/Administrative

Internal Number: 238427535

Marketing and Communications Manager
US-NY-Brooklyn
Job ID: 2024-13226
Type: CUSP (US1016)
# of Openings: 1
Category: Marketing/Advertising/Public Relations/Media/Video/Audio
New York University
Overview

Reporting to the CUSP Academic Director, this position is responsible for managing NYU CUSPâ™s marketing strategies and tools. Leveraging new and existing technologies, and in accordance with the Director and CUSPâ™s priorities and strategies, design web content, social media, digital marketing, and communications plans primarily for CUSP MS degree admissions. Monitor allocations and content with our marketing firm partner(s) in conjunction with Tandon Graduate. The incumbent will also be a co-member of the recruitment team, and represent CUSP at events and activities both on and off campus, and will oversee the admissions cycle and all admissions queries from Tandon team on behalf of CUSP.

Responsibilities

Required Education:
Bachelor's Degree in communications, marketing, digital media, or related field from an accredited university
Preferred Education:
Master's Degree
Required Experience:
5+ years Min 5 years of experience in marketing, university admissions, digital/social media brand awareness, or other related field.
Preferred Experience:
Demonstrated experience with tools such as Google Analytics, Slate CRM, or Tableau
Required Skills, Knowledge and Abilities:
Significant experience with online communication design and implementation, including working knowledge of HTML and proficiency with web content management systems. Ability to use a variety of digital tools and media to tell stories. Ability to work collaboratively across organizational lines. Strong organizational skills and attention to detail. Ability to analyze digital and traditional marketing campaigns and report out to Education Director and CUSP leadership. Excellent verbal and written communication skills. Proficiency with graphics/digital imaging software. Proficiency with social networking tools- Twitter, Facebook, LinkedIn, etc. The successful candidate is skilled in digital communications tools and deployment, and significant experience using an array of new media and technologies.
Preferred Skills, Knowledge and Abilities:
Must be well versed in quality data collection to ensure adequacy, accuracy and legitimacy of data in NYU systems and be able to strictly follow data privacy and security procedures for data handling and analysis to ensure adherence to legal and institutional standards.

Qualifications

In compliance with NYC's Pay Transparency Act, the annual base salary range for this position is USD $81,362.04 to USD $101,362.04. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, clinical compensation, or other items.
NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.
EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity

Salary: 81362.04

PI238427535

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About New York University
New York University (NYU) is one of the top private universities in the United States, and NYU Tandon School of Engineering traces its roots back to 1854, building on an illustrious past as Brooklyn Poly and the NYU Polytechnic School of Engineering. Our mission is to excel in research, teaching, and entrepreneurship and inspire and educate engineers for the 21st century — backed by an historic commitment of $1 billion to recruit new faculty, fuel groundbreaking basic and applied research in key areas, and expand the Downtown Brooklyn campus. NYU Tandon faculty are world renowned leaders in science and technology, with a strong commitment to research, innovation, and entrepreneurship that make a difference in the world. We lead and have ties to multidisciplinary centers in wireless technology, cybersecurity, urban informatics, data sciences, artificial intelligence, renewable energy, and health, among others. Our faculty and students are part of the high-tech start-up culture in New York City and in downtown Brooklyn, and we support three “future lab” business incubators that connect our students and faculty to today’s innovation economy. We are deeply committed to teaching and le...arning, and with NYU's unrivaled global network of campuses, we promote a truly global engineering education. NYU Tandon is committed to substantially increase the proportion of our faculty from historically underrepresented groups in STEM and we encourage candidates from such groups to apply. We aspire to create a climate where diversity and inclusion are not only appreciated but considered an asset for creativity and innovation, and we seek faculty who have a real passion for a culturally diverse environment. We take pride in our high numbers of female students and students who are the first in their family to go to college. NYU belongs to the Higher Education Recruitment Consortium (HERC), which assists with dual-career searches, and our faculty are supported by a range of work-life balance programs provided by the NYU Office of Work Life
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