Marketing and Communications Manager - Master of Software Engineering Programs, Software and Societal Systems Department

The Master of Software Engineering (MSE) Programs, which are part of the Software and Societal Systems Department (S3D) at Carnegie Mellon University, are dedicated to training the next generation of technology leaders. We strive to produce some of the world's best software engineers — those who don't just deliver the next innovative software product but those who can, in the process, begin to shape and guide the organization’s software engineering processes as lifelong Agents of Change. We invite outstanding candidates to join our administrative team as our Marketing and Communications Manager.
The Marketing and Communications Manager will lead strategic marketing initiatives for the MSE suite of programs with responsibility for all internal and external communications functions. Reporting to the Senior Academic Program Manager, the Marketing and Communications Manager works closely with other members of the MSE and S3D teams, including faculty, staff and students, as well as program alumni.
This role is responsible for developing a strategic plan for outreach and communications that drives brand growth and enhances the program’s reputation, generating enrollment marketing campaigns, and developing and managing program communications channels, i.e. website, social media, etc.

Your Core responsibilities will include:

• Implementing effective marketing strategies to advance MSE’s brand.
• Strategic website content development, planning, execution, and analytics with a focus on UX and SEO standard processes.
• Maintaining MSE website and crafting new web pages within the university CMS.
• Establishing and coordinating measurement of key performance indicators (KPI) in earned, owned and paid media for MSE marketing and communications activities.
• Tracking visitor engagement with program communications across our channels, including website, social media, and email.
• Provide communication-related support for program admissions, alumni and corporate relations, a distinguished speaker series, and other in-person and virtual events and activities.
• Oversee design of digital promotional materials and announcements for social media and email.
•  Create infographics from program data for internal and external communications.
• Coordinate with S3D department communications manager and staff, including the S3D videography team to film, edit and create videos to market MSE programs.
• Manage a contact database of students, faculty, alumni, corporate partners and other interested parties across multiple channels including social media and email.
• Periodically updating the department and program leadership on the success of the communications and marketing strategy.
   

Flexibility, excellence, and passion are vital qualities within the Societal Systems Department.  Inclusion, collaboration and cultural sensitivity are valued competencies at CMU. Therefore, we are in search of a team member who is able to effectively interact with a varied population of internal and external partners at a high level of integrity. We are looking for someone who shares our values and who will support the mission of the university through their work.

You should demonstrate:  

• Start-up mentality
• A nuanced understanding of digital experience technologies from both marketer and consumer point of view, with awareness of developing trends and IT solutions
• Flexibility to work at strategic and execution levels
• Excellent oral and written communications skills

Qualifications:

• Bachelor’s degree
• 3-5 years communications and marketing experience
• Experience developing reporting standards and creating monthly dashboards to monitor progress and improvements

Requirements:

• Successful background check

Joining the CMU team opens the door to an array of exceptional benefits, available to all full-time Carnegie Mellon University employees. Experience the full spectrum of advantages, from comprehensive medical, prescription, dental, and vision insurance to enticing retirement savings programs. Unlock your potential with tuition benefits, and take well-deserved breaks with generous paid time off and holidays. Rest easy knowing you are covered by life and accidental death and disability insurance. For a comprehensive overview of the benefits awaiting you, explore: https://www.cmu.edu/jobs/benefits-at-a-glance .

At Carnegie Mellon, we value the whole package when extending offers of employment. Beyond just credentials, we consider the role & responsibilities, your invaluable work experience, and the knowledge gained through education and training. We acknowledge and appreciate your unique key skills and the diverse perspectives you bring. Our commitment to fostering an inclusive work environment means we also account for geographic differentials. Your journey with us is about more than just a job; it’s about finding the perfect fit for your professional growth and personal aspirations.

Are you interested in this exciting opportunity?! Apply today!

Location

Pittsburgh, PA

Job Function

Communications

Position Type

Staff – Regular

Full Time/Part time

Full time

Pay Basis

Salary

More Information: 

• Please visit “Why Carnegie Mellon ” to learn more about becoming part of an institution inspiring innovations that change the world. 

• Click here to view a listing of employee benefits

• Carnegie Mellon University is an Equal Opportunity Employer/Disability/Veteran. 

• Statement of Assurance