Director, Marketing & Engagement (Annual Giving)

Details

Posted: 24-Mar-24

Location: New York, NY, US, 10001

Type: Full-time

Salary: Open

Categories:

Other Staff/Administrative

Internal Number: 238485385

Director, Marketing & Engagement (Annual Giving)
US-NY-New York
Job ID: 2024-13087
Type: University Development and Alumni Relations (WS1006)
# of Openings: 1
Category: Development/Sponsored Research/Grant Writing
New York University
Overview

University Development and Alumni Relations (UDAR) is dedicated to soliciting the private funding necessary to support the strategic goals of the University in teaching, learning, and research. The personnel of UDAR work university-wide as well as within individual schools and colleges of the University to discover, motivate, cultivate, solicit, and steward alumni, parents, faculty, and friends for immediate, long-range, and future financial support, through gifts and pledges to the University, for critical operations such as student aid, faculty support, academic and research program development, and facilities and infrastructure. UDAR's endeavors raise funds for immediate University use and also for the University's endowment.

The Director, Marketing & Engagement (Annual Giving) will develop, lead, and manage a comprehensive annual giving direct response strategy to raise dollars and donors for NYU. This program includes direct mail, Phonathon outreach, and digital fundraising to alumni, friends, parents, faculty, staff, and students at NYU. Overseeing a team, the director sets goals and objectives, devises strategies, determines schedules, oversees execution, and monitors results. Review and revise the processes, marketing policies, analytical models, and action plans to develop a comprehensive coordinated multi-channel marketing plan. Build collaborative partnerships with schools and units to support specialized initiatives.

UDAR encourages work-life integration for our employees, therefore this position is eligible for a hybrid work arrangement.

Responsibilities

Required Education:
Bachelor's Degree
Required Experience:
7+ years experience in marketing, direct marketing, digital communications, student affairs, alumni relations, or equivalent combination of education and experience

Must include people management experience
Preferred Experience:
Experience in higher education, non-profit, or development environment

Marketing/Analytics certifications a plus
Required Skills, Knowledge and Abilities:
Expert knowledge of communication and marketing best practices and evolving trends

Excellent communication, strategic planning, interpersonal, presentation, and analytic skills

Proficiency in data analytics and data-driven performance metrics, specifically those pertaining to higher education fundraising and marketing

Highly organized and creative; ability to prioritize and execute multiple tasks, meet deadlines, and work in a fast-paced, team-based environment

Ability to interact with a diverse population, including students, alumni, and university leadership

Familiarity with MS Office, spreadsheet, database, and presentation software

Familiarity with fundraising software such as Advance, project management software, and Adobe Creative Suite

Experience managing and leading a team toward individual and overall team goals

Qualifications

In compliance with NYC's Pay Transparency Act, the annual base salary range for this position is USD $110,000.00 to USD $150,000.00. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, clinical compensation, or other items.
NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.
EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity

Salary: 110000.00

PI238485385

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About New York University
New York University (NYU) is one of the top private universities in the United States, and NYU Tandon School of Engineering traces its roots back to 1854, building on an illustrious past as Brooklyn Poly and the NYU Polytechnic School of Engineering. Our mission is to excel in research, teaching, and entrepreneurship and inspire and educate engineers for the 21st century — backed by an historic commitment of $1 billion to recruit new faculty, fuel groundbreaking basic and applied research in key areas, and expand the Downtown Brooklyn campus. NYU Tandon faculty are world renowned leaders in science and technology, with a strong commitment to research, innovation, and entrepreneurship that make a difference in the world. We lead and have ties to multidisciplinary centers in wireless technology, cybersecurity, urban informatics, data sciences, artificial intelligence, renewable energy, and health, among others. Our faculty and students are part of the high-tech start-up culture in New York City and in downtown Brooklyn, and we support three “future lab” business incubators that connect our students and faculty to today’s innovation economy. We are deeply committed to teaching and le...arning, and with NYU's unrivaled global network of campuses, we promote a truly global engineering education. NYU Tandon is committed to substantially increase the proportion of our faculty from historically underrepresented groups in STEM and we encourage candidates from such groups to apply. We aspire to create a climate where diversity and inclusion are not only appreciated but considered an asset for creativity and innovation, and we seek faculty who have a real passion for a culturally diverse environment. We take pride in our high numbers of female students and students who are the first in their family to go to college. NYU belongs to the Higher Education Recruitment Consortium (HERC), which assists with dual-career searches, and our faculty are supported by a range of work-life balance programs provided by the NYU Office of Work Life
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