Associate Director of Marketing

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Type of Position:
Management - Operations

Job Type:
Regular

Work Shift:

Sponsorship Available:

No

Institution Name:
University of Arkansas for Medical Sciences

The University of Arkansas for Medical Sciences (UAMS) has a unique combination of education, research, and clinical programs that encourages and supports teamwork and diversity. We champion being a collaborative health care organization, focused on improving patient care and the lives of Arkansans.
The safety of our team members at the University of Arkansas for Medical Sciences is our top priority. For this reason, successful applicants for this position must be fully vaccinated against Covid-19 or have an approved medical or religious exemption on file with our Student & Employee Health Services dept. UAMS will adhere to all federal, state and local regulations and will obtain necessary proof of vaccination prior to employment to ensure compliance.
 

UAMS offers amazing benefits and perks (available for benefits eligible positions only ):

• Health: Medical, Dental and Vision plans available for qualifying staff and family
• Holiday, Vacation and Sick Leave
• Education discount for staff and dependents (undergraduate only)
• Retirement: Up to 10% matched contribution from UAMS
• Basic Life Insurance up to $50,000
• Career Training and Educational Opportunities
• Merchant Discounts
• Concierge prescription delivery on the main campus when using UAMS pharmacy

Below you will find the details for the position including any supplementary documentation and questions you should review before applying for the opening.  To apply for the position, please click the Apply link/button.

UAMS is an Affirmative Action and Equal Opportunity Employer  of individuals with disabilities and protected veterans and is committed to excellence.  If you need a reasonable accommodation for any part of the employment process, please contact us by telephone at (501) 686-6432 and let us know the nature of your request. We will only respond to messages left that involve a request for a reasonable accommodation in the application process. We will accommodate the needs of any qualified candidate who requests a reasonable accommodation under the Americans with Disabilities Act (ADA).

At UAMS we value Diversity, Equity and Inclusion. Visit our website to learn more: https://ddei.uams.edu/

For general application assistance or if you have questions about a job posting, please contact Human Resources at [email protected] .

Department:
MarCom | Communications Marketing

Department's Website:

Summary of Job Duties:
The Associate Director of Marketing manages the day-to-day operations of creative and digital services within Communications & Marketing.

Qualifications:

Basic Minimum Qualifications

Education, general:

Baccalaureate Degree in Business, Marketing, Communications, Graphic Design, Web Development or other applicable degree

    

Experience, length in years and kind:

10 years’ experience in the field of marketing, advertising, communications, web development or graphic design

    

Special knowledge, abilities and skills:

• Microsoft Word, Excel, PowerPoint
• Graphic Design Standards
• Copy Writing – Appropriate usage, spelling, and grammar
• Adobe Creative Cloud applications
• Knowledge of design options
• Knowledge of enforcing brand guidelines
• Passion for leading a creative team and providing guidance
• HTML, CSS, Javascript
• Content Management Systems
• Search Engine Marketing
• Email Marketing
• Mobile Technologies
• Web Analytics
• Content Strategy
• Project Management
• Ability to develop communications strategies that are strategic, tactical and measurable.
• Proven experience managing communications efforts and supporting institutional-wide initiatives.

Additional Information:

Direct the day-to-day operations of creative and digital services within the Office of Communications & Marketing.  Digital services includes the strategic development, research, design, testing and production of websites and other digital properties. Supervises web manager and a staff of professional graphic artists, photographers and videographers. Provides leadership to the division in its understanding and use of graphics, design, photography, videography, websites and print and digital materials.  Responsible for determining the schedule, budget and priority for creative and digital projects, including website development and directing appropriate team members to work on projects. Ensure projects are integrated across traditional and digital platforms. Coordinate daily office activities, including the scheduling of vacation, to ensure proper distribution of assignments, accurate billing and records and adequate staffing.

Work with the director of marketing in the creative development of marketing materials (print, TV, video, etc.) and the ability to write and/or oversee copy for these materials. Enforce, monitor and guide the appropriate logo usage and brand guidelines in all media formats. Support service line marketing strategies by assessing customer needs and implementing the appropriate creative and digital services. Oversee the design and review of creative and digital services projects for design quality, accessibility, user experience and consistency with adherence to the brand guidelines. Collaborate with external/internal design and/or production firms on creative ideas and design options.

Serve as account executive in planning, developing and managing projects, providing customer service and follow up with colleagues on work requests ensuring projects are based on a mutual understanding of the marketing objectives and agreed upon measures of success. Assist production manager in quoting and managing projects, , deadlines and expectations.   Assist with video production requests and scheduling. Develop marketing, promotional, and/or creative plans for clients.  Anticipate opportunities and needs beyond what might ordinarily be adequate to advance and enhance all units of UAMS.  Work with the management team of the Office of Communications & Marketing to coordinate and collaborate on projects, to maximize productivity and efficiency in all work, protecting and maintaining quality standards that reflect the brand and the image of UAMS

Salary Information:

commensurate with education and experience

Required Documents to Apply:

Resume

Optional Documents:

Special Instructions to Applicants:

Recruitment Contact Information:

Please contact [email protected]  for any recruiting related questions.

All application materials must be uploaded to the University of Arkansas System Career Site https://uasys.wd5.myworkdayjobs.com/UASYS  

Please do not send to listed recruitment contact.

Pre-employment Screening Requirements:
No Background Check Required

This position is subject to pre-employment screening (criminal background, drug testing, and/or education verification). A criminal conviction or arrest pending adjudication alone shall not disqualify an applicant except as provided by law. Any criminal history will be evaluated in relationship to job responsibilities and business necessity.  The information obtained in these reports will be used in a confidential, non-discriminatory manner consistent with state and federal law. 

Constant Physical Activity:
Hearing, Sitting, Talking

Frequent Physical Activity:
Talking, Walking

Occasional Physical Activity:
N/A

Benefits Eligible:
Yes