Assistant AD / Marketing & Fan Development

The Virginia Tech Department of Athletics embraces the core value of diverse and inclusive communities and respects the educational benefits of diverse ideas, peoples, and cultures in order to contribute to the equitable inclusion and just engagement of the world’s communities. Guided by our motto, Ut Prosim (That I May Serve), the Virginia Tech Department of Athletics is committed to fostering a culture that accepts, affirms, and values all individuals and their unique contributions to the department, university, and broader community. We are committed to attracting and retaining student-athletes, coaches, and staff from diverse backgrounds while also fostering an inclusive educational and work environment free from any discrimination based on age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or veteran status.

The Assistant Athletic Director / Marketing & Fan Development supports the Virginia Tech Athletics Brand Advancement team by overseeing the implementation and management of marketing strategies to drive attendance, promotion, and engagement of athletic events, as well as increase the overall visibility of Virginia Tech Athletics. Duties will include but are not limited to development and implementation of marketing plans, fan experience and development strategy and overall enhancement of fan engagement with Virginia Tech Athletics. In addition, will provide leadership and professional development of the Marketing & Fan Development department and work collaboratively with internal units including but not limited to In-Venue Experience, Ticket Sales, Digital Strategy & Innovation and Creative. Reports to the Senior Associate AD / Brand Advancement.