Sports Marketing & Communications Officer

Updated: about 1 year ago
Location: Stirling, SCOTLAND
Job Type: Contract
Deadline: 16 Apr 2023

Sports Marketing & Communications Officer Apply
Post Details

Full time
Fixed term for 12 months

The closing date for applications is midnight on Sunday 16 April 2023.
Interviews are expected to take place on Monday 01 May 2023.

There is an expectation that work will be undertaken in the UK. 

For the purposes of sponsorship, this is a role under SOC code 354.

The University of Stirling recognises that a diverse workforce benefits and enriches the work, learning and research experiences of the entire campus and greater community. We are committed to removing barriers and welcome applications from those who would contribute to further diversification of our staff and ensure that equality, diversity and inclusion is woven into the substance of the role. We strongly encourage applications from people from diverse backgrounds including gender, identity, race, age, class, and ethnicity. 


The Post

The post holder will enhance and develop the marketing and communications function of the Sports Development Service (SDS) that contributes to the objective of increasing participation in sport and physical activity by more students, staff and community users. In addition, the role will be responsible for the implementation of more effective business and marketing strategies to achieve improved income generation.


Description of Duties

See attached job description.


Essential Criteria

Qualifications/Education

  • Third level degree, preferably in a marketing related discipline or evidence of significant relevant experience
  • A track record of relevant CPD throughout career to date

Experience

  • Experience of working in a marketing related field
  • Experience of working across a range of digital platforms, e.g. apps, website, email marketing
  • Experience of implementing offline and digital marketing activity
  • Experience of creating and maintaining brand guidelines
  • Experience within a communications/internal communication/public relations role
  • Experience working with the Adobe Creative Suite platforms (InDesign, Premiere Pro, Photoshop)
  • Managing staff in a rapidly changing environment

Knowledge

  • Sound knowledge of social media digital functions, including organise and paid-for activity
  • Demonstrable capability of a range of effective marketing activities/avenues
  • Understanding of effective benchmarking and market research

Skills and Attributes

  • Creative and ideas driven
  • Ability to work under pressure, multitask and meet deadlines
  • Excellent attention to detail
  • Ability to work well in a team
  • Be prepared to take on new tasks at short notice and be proactive in seeking to provide the best possible service
  • Ability to work without supervision, to deadline and managing multiple tasks.
  • Proven analytical skills
  • Excellent communication skills, written and verbal
  • Exemplary leadership skills
  • Clear planning and organisational skills
  • Strong interpersonal skills with the ability to negotiate, influence and network

Other 

  • Awareness of key legislation — e.g., FOI, Data Protection Act and Copyright law
  • Willingness to support the wider team by attending occasional recruitment or major sports events
  • Dedication, determination and a dynamic outlook
  • Flexible approach to working arrangements and travel to fulfil the requirements of the post – available to work outside normal hours are required
  • A positive outlook


Desirable Criteria

Qualifications/Education

  • Post Graduate qualification

Experience

  • Experience within the sports and leisure industry
  • Experience of working with a Leisure Management System or extensive customer database/booking system
  • Experience of using website CMS platforms (Terminal4, Wordpress)

Knowledge

  • Understanding of the HE sector and the current challenges therein
  • Knowledge of HE Sport and/or high-performance sport
  • Knowledge of key sports and leisure services and programming- for example: memberships, fitness classes, swimming, personal training, sports coaching

Other

  • A passion for sport, physical activity and wellbeing

 


Behaviours and Competencies

The role holder will be required to evidence that they can meet the qualities associated with the following behavioural competencies, as detailed within the AUA Competency Framework.

  • Managing self and personal skills
    Being aware of your own behaviour and mindful of how it impacts on others, enhancing personal skills to adapt professional practice accordingly.
  • Delivering excellent service
    Providing the best quality service to external and internal clients. Building genuine and open long-term relationships in order to drive up service standards.
  • Finding solutions
    Taking a holistic view and working enthusiastically to analyse problems and to develop workable solutions. Identifying opportunities for innovation.
  • Embracing change
    Being open to and engaging with new ideas and ways of working. Adjusting to unfamiliar situations, shifting demands and changing roles.
  • Using resources effectively
    Identifying and making the most productive use of resources including people, time, information, networks and budgets.
  • Engaging with the wider context
    Enhancing your contribution to the organisation through an understanding of the bigger picture and showing commitment to organisational values.
  • Developing self and others
    Showing commitment to own ongoing professional development. Supporting and encouraging others to develop their professional knowledge, skills and behaviours to enable them to reach their full potential.
  • Working together
    Working collaboratively with others in order to achieve objectives. Recognising and valuing the different contributions people bring to this process.
  • Achieving Results
    Consistently meeting agreed objectives and success criteria. Taking personal responsibilityfor getting things done.

  • About Us

    As Scotland’s University for Sporting Excellence and The Times Sports University of the Year 2020, sport is part of the DNA at the University of Stirling. The deliverables build on the philosophy of the first Chancellor, Lord Robbins, when he spoke of ‘education with a purpose’.  Our impact, contribution and ambition is purposeful in everything we do, aligned to our status as one of the top sporting institutions in the UK.

    As part of the strong response and performance reported by the wider University during academic year 2021/22, Sport continues to recover robustly from the impact of the pandemic over the last two years.  The outlook is both exciting and extremely positive.  The success, prowess and reputation of sport at Stirling is setting standards across the sector and the inspirational performances of our elite athletes on the world’s biggest sporting stages, is complemented by the buzz of activity in the new sports facilities.  Engagement levels are high, feedback is excellent and sport is contributing significantly to the health, wellbeing and experience of students, staff and community.

    We don't want to rest on our laurels, and we will continue to set the standards for everyone else to follow.  It is within this context that we will always challenge ourselves and seek to really make impact.


    The University

    The University of Stirling is committed to providing education with a purpose and carrying out research which has a positive impact on communities across the globe – addressing real issues, providing solutions and helping to shape society. Stirling is 4th in Scotland and 43rd in the UK for research impact, with 87% of its research having an outstanding or very considerable impact on society – and more than 80% rated either world leading or internationally excellent (Research Excellence Framework 2021). Interdisciplinary in its approach, Stirling’s research informs its teaching curriculum and facilitates opportunities for knowledge exchange and collaboration between staff, students, industry partners and the wider community.The University of Stirling is ranked among the top 30 UK universities for student satisfaction (National Student Survey) and top 10 in the UK for postgraduate student experience (Postgraduate Taught Experience Survey), and has an overall five-star rating in the QS Stars University Ratings.

    More than 17,000 students study with the University of Stirling globally, with over 120 nationalities represented on its scenic central Scotland campus alone. The campus– also home to 1,700 staff – has its own loch and castle, and a recent multi-million-pound redevelopment has delivered modern, flexible, and digitally connected study and social spaces at the heart of campus, including enhanced student support and retail and catering outlets.

    The University has twice been recognised with a Queen's Anniversary Prize – the first for its Institute for Social Marketing and Health (2014) and the second for its Institute of Aquaculture (2019). Stirling is Scotland's University for Sporting Excellence and its recently redeveloped world-class facilities provide the perfect training environment for the University’s sports scholars – many of whom compete at the highest level, including at the Olympics and Commonwealth Games – and for students, staff, and the wider community.

    As a signatory to the £214 million Stirling and Clackmannanshire City Region Deal, the University is driving productivity and inclusive growth across the Forth Valley, and beyond. Through pioneering collaborative solutions to global challenges, researchers are putting innovation, skills, and partnership at the heart of a sustainable economic recovery.

    www.stir.ac.uk @stiruni


    Available documents

    • JD - Sports Marketing Communications Officer.pdf

    Job number

    SERV01663
    Contract Type

    Fixed Term Contract
    Closing date

    16-Apr-2023
    Location:

    Stirling Campus
    Grade

    Grade7 £36,333-£43,155 p.a.
    Faculty/Service

    Sports Development Service

    Post Details

    Full time
    Fixed term for 12 months

    The closing date for applications is midnight on Sunday 16 April 2023.
    Interviews are expected to take place on Monday 01 May 2023.

    There is an expectation that work will be undertaken in the UK. 

    For the purposes of sponsorship, this is a role under SOC code 354.

    The University of Stirling recognises that a diverse workforce benefits and enriches the work, learning and research experiences of the entire campus and greater community. We are committed to removing barriers and welcome applications from those who would contribute to further diversification of our staff and ensure that equality, diversity and inclusion is woven into the substance of the role. We strongly encourage applications from people from diverse backgrounds including gender, identity, race, age, class, and ethnicity. 


    The Post

    The post holder will enhance and develop the marketing and communications function of the Sports Development Service (SDS) that contributes to the objective of increasing participation in sport and physical activity by more students, staff and community users. In addition, the role will be responsible for the implementation of more effective business and marketing strategies to achieve improved income generation.


    Description of Duties

    See attached job description.


    Essential Criteria

    Qualifications/Education

    • Third level degree, preferably in a marketing related discipline or evidence of significant relevant experience
    • A track record of relevant CPD throughout career to date

    Experience

    • Experience of working in a marketing related field
    • Experience of working across a range of digital platforms, e.g. apps, website, email marketing
    • Experience of implementing offline and digital marketing activity
    • Experience of creating and maintaining brand guidelines
    • Experience within a communications/internal communication/public relations role
    • Experience working with the Adobe Creative Suite platforms (InDesign, Premiere Pro, Photoshop)
    • Managing staff in a rapidly changing environment

    Knowledge

    • Sound knowledge of social media digital functions, including organise and paid-for activity
    • Demonstrable capability of a range of effective marketing activities/avenues
    • Understanding of effective benchmarking and market research

    Skills and Attributes

    • Creative and ideas driven
    • Ability to work under pressure, multitask and meet deadlines
    • Excellent attention to detail
    • Ability to work well in a team
    • Be prepared to take on new tasks at short notice and be proactive in seeking to provide the best possible service
    • Ability to work without supervision, to deadline and managing multiple tasks.
    • Proven analytical skills
    • Excellent communication skills, written and verbal
    • Exemplary leadership skills
    • Clear planning and organisational skills
    • Strong interpersonal skills with the ability to negotiate, influence and network

    Other 

    • Awareness of key legislation — e.g., FOI, Data Protection Act and Copyright law
    • Willingness to support the wider team by attending occasional recruitment or major sports events
    • Dedication, determination and a dynamic outlook
    • Flexible approach to working arrangements and travel to fulfil the requirements of the post – available to work outside normal hours are required
    • A positive outlook


    Desirable Criteria

    Qualifications/Education

    • Post Graduate qualification

    Experience

    • Experience within the sports and leisure industry
    • Experience of working with a Leisure Management System or extensive customer database/booking system
    • Experience of using website CMS platforms (Terminal4, Wordpress)

    Knowledge

    • Understanding of the HE sector and the current challenges therein
    • Knowledge of HE Sport and/or high-performance sport
    • Knowledge of key sports and leisure services and programming- for example: memberships, fitness classes, swimming, personal training, sports coaching

    Other

    • A passion for sport, physical activity and wellbeing

     


    Behaviours and Competencies

    The role holder will be required to evidence that they can meet the qualities associated with the following behavioural competencies, as detailed within the AUA Competency Framework.

  • Managing self and personal skills
    Being aware of your own behaviour and mindful of how it impacts on others, enhancing personal skills to adapt professional practice accordingly.
  • Delivering excellent service
    Providing the best quality service to external and internal clients. Building genuine and open long-term relationships in order to drive up service standards.
  • Finding solutions
    Taking a holistic view and working enthusiastically to analyse problems and to develop workable solutions. Identifying opportunities for innovation.
  • Embracing change
    Being open to and engaging with new ideas and ways of working. Adjusting to unfamiliar situations, shifting demands and changing roles.
  • Using resources effectively
    Identifying and making the most productive use of resources including people, time, information, networks and budgets.
  • Engaging with the wider context
    Enhancing your contribution to the organisation through an understanding of the bigger picture and showing commitment to organisational values.
  • Developing self and others
    Showing commitment to own ongoing professional development. Supporting and encouraging others to develop their professional knowledge, skills and behaviours to enable them to reach their full potential.
  • Working together
    Working collaboratively with others in order to achieve objectives. Recognising and valuing the different contributions people bring to this process.
  • Achieving Results
    Consistently meeting agreed objectives and success criteria. Taking personal responsibilityfor getting things done.

  • About Us

    As Scotland’s University for Sporting Excellence and The Times Sports University of the Year 2020, sport is part of the DNA at the University of Stirling. The deliverables build on the philosophy of the first Chancellor, Lord Robbins, when he spoke of ‘education with a purpose’.  Our impact, contribution and ambition is purposeful in everything we do, aligned to our status as one of the top sporting institutions in the UK.

    As part of the strong response and performance reported by the wider University during academic year 2021/22, Sport continues to recover robustly from the impact of the pandemic over the last two years.  The outlook is both exciting and extremely positive.  The success, prowess and reputation of sport at Stirling is setting standards across the sector and the inspirational performances of our elite athletes on the world’s biggest sporting stages, is complemented by the buzz of activity in the new sports facilities.  Engagement levels are high, feedback is excellent and sport is contributing significantly to the health, wellbeing and experience of students, staff and community.

    We don't want to rest on our laurels, and we will continue to set the standards for everyone else to follow.  It is within this context that we will always challenge ourselves and seek to really make impact.


    The University

    The University of Stirling is committed to providing education with a purpose and carrying out research which has a positive impact on communities across the globe – addressing real issues, providing solutions and helping to shape society. Stirling is 4th in Scotland and 43rd in the UK for research impact, with 87% of its research having an outstanding or very considerable impact on society – and more than 80% rated either world leading or internationally excellent (Research Excellence Framework 2021). Interdisciplinary in its approach, Stirling’s research informs its teaching curriculum and facilitates opportunities for knowledge exchange and collaboration between staff, students, industry partners and the wider community.The University of Stirling is ranked among the top 30 UK universities for student satisfaction (National Student Survey) and top 10 in the UK for postgraduate student experience (Postgraduate Taught Experience Survey), and has an overall five-star rating in the QS Stars University Ratings.

    More than 17,000 students study with the University of Stirling globally, with over 120 nationalities represented on its scenic central Scotland campus alone. The campus– also home to 1,700 staff – has its own loch and castle, and a recent multi-million-pound redevelopment has delivered modern, flexible, and digitally connected study and social spaces at the heart of campus, including enhanced student support and retail and catering outlets.

    The University has twice been recognised with a Queen's Anniversary Prize – the first for its Institute for Social Marketing and Health (2014) and the second for its Institute of Aquaculture (2019). Stirling is Scotland's University for Sporting Excellence and its recently redeveloped world-class facilities provide the perfect training environment for the University’s sports scholars – many of whom compete at the highest level, including at the Olympics and Commonwealth Games – and for students, staff, and the wider community.

    As a signatory to the £214 million Stirling and Clackmannanshire City Region Deal, the University is driving productivity and inclusive growth across the Forth Valley, and beyond. Through pioneering collaborative solutions to global challenges, researchers are putting innovation, skills, and partnership at the heart of a sustainable economic recovery.

    www.stir.ac.uk @stiruni


    Available documents

    • JD - Sports Marketing Communications Officer.pdf

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