Marketing Manager

Organisation

Cranfield University

School/Department

Student Recruitment and Admissions

Based at

Cranfield Campus, Cranfield, Bedfordshire

Hours of work

37 hours per week, normally worked Monday to Friday. Flexible working will be considered.

Salary

Full time starting salary is normally in the range of £35,559 to £39,434 per annum, with potential progression to £48,855 per annum

About the Role

Supporting our School of Management you will undertake marketing duties that span Cranfield University’s range of professional and technical development courses and award bearing courses. As part of your duties, you will forge relationships with key internal stakeholders. In addition, you will draw upon the expertise and support of your colleagues within Student Recruitment and Admissions in order to fulfil the objectives demanded by your role.

You will uncover new channels to market, promote new courses, implement, and fine tune innovative digital and traditional marketing channels whilst building and managing relationships with key stakeholders to ensure that goals are met on time and within budget.

About You

You will be responsible for the design and delivery of marketing plans and campaigns across digital and traditional channels to support the achievement of the school’s student recruitment targets, including measuring the performance of all activities and return on investment.

You will be educated to degree level in Marketing or Business-related subject, equivalent postgraduate qualification, or relevant professional qualification. You must be confident and tenacious with strong influencing skills and the ability to build working relationships at all levels and to work with major stakeholders. 

You will have excellent communication skills, being able to think strategically, plan tactically and to deliver and measure results. 

About Us

As a specialist postgraduate university, Cranfield’s world-class expertise, large-scale facilities and unrivalled industry partnerships are creating leaders in technology and management globally. Learn more about Cranfield and our unique impact here .

About Student Recruitment and Admissions

The Student Recruitment and Admissions (SRA) works with and supports the wider University in its goals to; support and drive Student Recruitment, provide a first-class Admissions Service, create and support International Partnerships and support the Schools generally in broader marketing activities.

SRA is largely embedded within schools. The teams across SRA have expertise in the following areas; marketing for Taught, Research and Short Course Student Recruitment, conversion and admissions processing, administration, International Partnerships and recruitment.                                                                                                               

Our Values and Commitments

Our shared, stated values help to define who we are and underpin everything we do: Ambition; Impact; Respect; and Community. Find out more here .

We aim to create and maintain a culture in which everyone can work and study together and realise their full potential. We are a Disability Confident Employer and proud members of the Stonewall Diversity Champions Programme. We are committed to actively exploring flexible working options for each role and have been ranked in the Top 30 family friendly employers in the UK by the charity Working Families . Find out more about our key commitments to Equality, Diversity and Inclusion and Flexible Working here .

Working Arrangements

Collaborating and connecting are integral to so much of what we do. Our Working Arrangements Framework provides many staff with the opportunity to flexibly combine on-site and remote working, where job roles allow, balancing the needs of our community of staff, students, clients and partners.

For an informal discussion about this opportunity, please contact Hannah Groves, Marketing Partner for School of Management, on (E): Hannah.groves@cranfield.ac.uk

Please do not hesitate to contact us for further details on E: hr@cranfield.ac.uk Please quote reference number 4523.