Marketing Manager

Organisation

Cranfield University

School/Department

Student Recruitment and Admissions

Based at

Cranfield Campus, Cranfield, Bedfordshire

Hours of work

37 hours per week, normally worked Monday to Friday. Flexible working will be considered.

Salary

Full time starting salary is normally in the range of £35,559 to £39,434 per annum, with potential progression to £48,855 per annum

The Student Recruitment and Admissions (SRA) Professional Service Unit welcomes applications from experienced, versatile Marketing Managers.

About Student Recruitment and Admissions

The Student Recruitment and Admissions (SRA) works with and supports the wider University in its goals to; support and drive Student Recruitment, provide a first-class Admissions Service, create and support International Partnerships and support the Schools generally in broader marketing activities.

SRA is largely embedded within schools. The teams across SRA have expertise in the following areas; marketing for Taught, Research and Short Course Student Recruitment, conversion and admissions processing, administration, International Partnerships and recruitment.

About the Role

You will undertake marketing duties that span Cranfield University’s range of professional and technical development courses and award bearing courses. As part of your duties, you will forge relationships with key internal stakeholders at the Cranfield and Shrivenham sites.  In addition, you will draw upon the expertise and support of your colleagues within SRA in order to fulfil the objectives demanded by your role.

You will uncover new channels to market, promote new courses, implement, and fine tune innovative digital and traditional marketing channels whilst building and managing relationships with key stakeholders to ensure that goals are met on time and within budget.

This role is based at Cranfield University however there will be occasional travel to the Shrivenham site in Oxfordshire.

About You

You will be responsible for the design and delivery of marketing plans and campaigns across digital and traditional channels to support the achievement of the school’s student recruitment targets, including measuring the performance of all activities and return on investment.

You will be educated to degree level in Marketing or Business-related subject, equivalent postgraduate qualification, or relevant professional qualification. You must be confident and tenacious with strong influencing skills and the ability to build working relationships at all levels and to work with major stakeholders.

You will have excellent communication skills, being able to think strategically, plan tactically and to deliver and measure results.

About Us

As a specialist postgraduate university, Cranfield’s world-class expertise, large-scale facilities and unrivalled industry partnerships are creating leaders in technology and management globally. Learn more about Cranfield and our unique impact here .                                                                                          

Our Values and Commitments

Our shared, stated values help to define who we are and underpin everything we do: Ambition; Impact; Respect; and Community. Find out more here .

We aim to create and maintain a culture in which everyone can work and study together and realise their full potential. We are a Disability Confident Employer and proud members of the Stonewall Diversity Champions Programme.We are also committed to actively exploring flexible working options for each role.  Find out more about our key commitments to Equality, Diversity and Inclusion and Flexible Working here .

How to apply

For an informal discussion about this opportunity, please contact Anita Thatcher, Marketing Partner for Cranfield School of Defence and Security, via email: anita.thatcher@cranfield.ac.uk

Please do not hesitate to contact us for further details on E: hrrecruitment@cranfield.ac.uk Please quote reference number 4401.

Closing date for receipt of applications: 12 February 2023