Marketing Strategy and Execution:
- Develop and implement comprehensive marketing strategies to promote research initiatives and events.
- Work with vendors to create compelling marketing materials, such as brochures, flyers, e-newsletters and digital content, to attract and engage target audiences.
- Utilize various marketing channels, including social media, email campaigns, and website content, to maximize event exposure and registration.
- Analyze marketing performance metrics and make data-driven recommendations for improvement.
Event Planning and Management:
- Plan and coordinate a wide range of events, including conferences, seminars, workshops, and symposiums.
- Manage all aspects of event logistics, including budgeting, venue selection, vendor coordination, and attendee registration.
- Collaborate with internal stakeholders to ensure events align with research objectives and target audience needs.
- Oversee event delivery, including on-site coordination, speaker management, and post-event evaluations.
- Undertake any other ad-hoc initiatives and assignments assigned by the Vice Dean (Research & Industry) Office.
- Bachelor's degree in Marketing, Event Management, Business Administration, Communications, or a related field.
- Proven experience in event planning, management, marketing, and research communications, preferably in a research or academic environment.
- Strong project management skills, with the ability to multitask and effectively prioritize deadlines.
- Excellent communication and interpersonal skills, with the ability to communicate research effectively.
- Proficiency in marketing software and tools, including social media platforms, email marketing software, and content management systems.
- Strong analytical and problem-solving abilities, with the capacity to make data-driven decisions.
- Exceptional attention to detail and organizational skills.
Location: Kent Ridge Campus
Organization: College of Design and Engineering
Department : Dean's Office (College of Design & Eng)
Employee Referral Eligible:
Job requisition ID : 20710
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