Job Description
The successful candidate will play a key role in developing, planning and executing the NUS College outreach and recruitment strategies and activities, supporting enquiries and lead conversion, to achieve the College’s outreach and student recruitment objectives and targets.
DUTIES & RESPONSIBILITIES
- Assist in developing and implementing comprehensive marketing and outreach strategies engagements in the traditional and digital space to increase the diversity and quality of students.
- Organise on and off-campus activities such as Open House, Acceptance Campaign, liaise with external vendors / internal units / institutions as necessary. Update the information on the website and maintain records, documentation and outcomes of such activities.
- Proactive engagement of local and overseas schools and other units e.g. scholarship boards, to develop, engage and build a steady and effective pipeline of eligible students, parents and school counsellors.
- Keep up-to-date with the latest trends and best practices in student recruitment
- Support in competitive analysis review, review on market sentiments and industry happenings to guide the design of the outreach plans
- Support the development of the communications strategy to increase visibility of NUS College to target audiences of strategic interest for admissions. This would include development of outreach materials and training of staff in handling admissions queries.
- Work closely with colleagues specialising in communications and special programmes.
- Represent NUS College at online and offline outreach events and education fairs in Singapore and overseas.
- Host visitors to campus, overseeing the provision of tours and presentations
- Organise on-campus activities such as Open House, Acceptance Campaign, etc.
- Liaise with external vendors, institutions / schools and internal units as necessary.
- Support the admissions exercise such as finalising student application information and timelines, reviewing applicant essays, planning the interview processes, conducting admissions interviews and responding to admissions enquiries.
- Prepare admissions statistics, data and analysis for reporting to the Deanery and other NUS stakeholders.
- Mentor and oversee the NUS College Student Ambassador operations and activities.
- Work with other administrative teams in NUS College on cross-functional and shared duties.
Qualifications
• A good university degree with at least 5 years of relevant experience in admissions and student recruitment and at least 2 years of digital marketing and social media marketing
• Meticulous and displaying tact and discretion in handling sensitive and confidential information
• Adaptive and has excellent communication and interpersonal skills to interact with all levels of stakeholder
• Organised, meticulous, tactful, possess analytics skills, good problem-solver, team player, able to work independently and with tight deadlines
• Has strong commitment to service delivery and able to multi-task and maintain calm under pressure in a fast-paced and dynamic environment.
• Working knowledge of digital marketing channels and experience with CRM system, such as Salesforce, Microsoft Dynamics 365, is preferred.
• Able to occasionally work late or over the weekends
More Information
Location: Kent Ridge Campus
Organization: NUS College
Department : NUS College
Employee Referral Eligible:
Job requisition ID : 23947
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