Digital Marketing Specialist

Te Rōpū Pāpori | Engagement
Located in Ōtautahi | Christchurch, Aotearoa | New Zealand

• Full-time at 37.5 hours per week (1.0 FTE)
• Continuing (i.e. permanent) position

Kia hiwa rā, kia hiwa rā!

He hiahia, he pūkenga nōu ki te mahi a te Digital Marketing Specialist. Nāia te pōwhiri nā Te Whare Wānanga o Waitaha kia tono mai i te tūranga nei.

Āu Mahi | What You Will Do
Reporting to the Senior Digital Marketing Specialist, the role of Digital Marketing Specialist aims to support the University's digital presence and build our pipeline through smart digital marketing, google ads management and best practices. The role will maximise opportunities for digital lead generation working with UC's student recruitment team to ensure engagement, efficiencies, and conversion success of prospective students across domestic, international, and online markets.

Mōu | Who You Are
To be successful in this role you will have a minimum of 3 years' experience in a data orientated digital marketing role. You will have an amazing can-do attitude and strong work ethic, with the desire to make a real difference. You will have experience in customer journey mapping and managing campaigns. You will have previous experience using the Google Marketing Platform, including Analytics and Tag Manager. Understanding and analysing data will be a strong suit of yours and you will be a natural problem solver. You will have strong communication skills, that will aid you in creating and maintaining stakeholder relationships. You will find managing multiple projects and priorities with ease.

If you have a passion for digital marketing and this role sounds like you, please apply!

Mahi Ngātahi | Who You Will Work With
As part of the Engagement portfolio, the marketing team exists to build the profile and reputation of UC as an outstanding, world class learning environment that supports the pursuit of excellence, attracts a diversity of talent and investment, and continuously reinforces the value of UC qualifications and experience. As ambassadors for the University's marketing strategy, the team work with a range of stakeholders internally and externally, including senior university managers, academic staff, major donors, prospects and alumni.

Ngā Painga o UC | Why UC
Tangata Tū, Tangata Ora - Engaged, Empowered, Making a Difference.

Our values are manaakitanga, whanaungatanga and tiakitanga at Te Whare Wānanga o Waitaha and these uara (values) guide our decisions and behaviour. Our values provide a roadmap for how we do things, affirming our commitment to the oranga (health, safety and wellbeing) of our students through mana-enhancing pastoral care and support. Ngā Uara (our values) challenge and inspire us to be the best we can be. They make UC a great place to work and study. For more on our Ngā Uara | Our Values visit https://www.canterbury.ac.nz/about/values/

We are committed to accessible higher education, service to the community and the encouragement of talent without barriers of distance, wealth, class, gender or ethnicity. The University explicitly aims to produce graduates and support staff who are engaged with their communities, empowered to act for good and determined to make a difference in the world.

We offer a range of fantastic benefits including flexible work practices, study opportunities and generous superannuation and leave provisions. For more information, please visit us: https://www.canterbury.ac.nz/joinus/benefits/

For more information about Te Whare Wānanga o Waitaha | University of Canterbury, please visit www.canterbury.ac.nz

The closing date for this position is: 11 March 2024 (midnight, NZ time)
Please note, applications will be reviewed as they are received, and interviews may take place prior to the close date. 

Pēhea te tono mai | How You Apply
Applications for this position must be submitted on our careers website and should include a cover letter and resume.

Please note, we do not accept applications by email, however we are happy to answer your queries in relation to the application process, please forward these to [email protected]

You must have Aotearoa New Zealand or Australian citizenship/permanent residency to be considered for this role. If you hold a valid work visa and are physically present in New Zealand then you may also be considered.

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