Marketing & Communications Assistant

Staff - Union

Job Category
CUPE 2950

Job Profile
CUPE 2950 Salaried - Marketing & Comm Asst (Gr5)

Job Title
Marketing & Communications Assistant

Department
Learning Design Support | Learning Design & Digital Innovation | Faculty of Education

Compensation Range
$4,314.00 - $4,532.00 CAD Monthly

Posting End Date
April 23, 2024

Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above.

Job End Date

At UBC, we believe that attracting and sustaining a diverse workforce is key to the successful pursuit of excellence in research, innovation, and learning for all faculty, staff and students. Our commitment to employment equity helps achieve inclusion and fairness, brings rich diversity to UBC as a workplace, and creates the necessary conditions for a rewarding career. 

We welcome applications from people with disabilities, and we can provide accommodations during the hiring processes. We value the diversity of the people we hire and serve. Diversity at UBC means fostering a workplace in which individual differences are recognized, appreciated and respected, as well as responded to in ways that fully develop and utilize each person's talents and strengths.

Job Summary
The Learning Design & Digital Innovation unit (LDDI) in the Faculty of Education at UBC-Vancouver is a non-academic service unit and offers educational services to advance scholarly and innovative approaches to teaching, learning, curriculum and educational technology practices. The services include four main areas: learning design (consultations and design of online, blended and in-classroom instruction), learning technologies, professional development and innovation. LDDI works with all of the departments, units and schools in the Faculty of Education, as well as with the larger UBC community.

The Marketing & Communications Assistant provides assistance to the LDDI team by promoting the activities and work of the unit. On a day-to-day basis, the Marketing & Communications Assistant prepares e-newsletters, assists with the promotion of professional development workshops and events, as well as materials development, updates content for social media platforms, and provides general administrative support to the LDDI team.
Organizational Status
This position reports to the Manager, Learning Design, and works closely with the LDDI team, as well as other communicators in the Faculty and the Office of the Dean. This individual liaises regularly with faculty members, staff, students, and alumni, as well as other unit staff at UBC, as required.
Work Performed
Communication - 40%

• Administers the LDDI's e-newsletter system. This includes drafting and distributing the monthly LDDI e-newsletter, using established templates, reviewing and editing content submissions for fact-checking, and liaising with the LDDI team regarding promotion needs
• Assists in the development of communication materials for a variety of audiences across a diverse array of platforms, including, but not limited to, websites, marketing materials, articles, and reports
• Provides graphic design support in the creation of high-quality digital and print communications and marketing using software, including Adobe Creative Suite and Canva; this includes newsletters, website graphics, video graphics, presentations, brochures and posters, and digital signage content
• Assists with the promotion of professional development workshops and events, including updating websites, creating registration pages, messaging participants, and posting videos
• Responds to emails coming into the LDDI inbox related to communication, newsletter or events and sends reminders
• Assists with updates of the LDDI website

Social Media - 40%

• Coordinates, edits content, maintains and publishes to social media channels, including: X, LinkedIn, YouTube, and Flickr; provides routine updates to social media
• Reports and provides updates on statistics of social media accounts and post engagement
• Using existing templates and Faculty brand guidelines, creates graphics for posts through use of Canva, stock imagery and other tools

Administrative - 20%

• Provides day-to-day administrative assistance to the LDDI Director and the rest of the team, as needed; this includes scheduling meetings, taking minutes, drafting meeting documents and preparing reports
• Attends regular Marketing & Communications meetings with other Faculty communicators; following up with updates on UBC Branding & Marketing, Media Relations and other campus communicators, as needed
• Performs other related duties, as required

Consequence of Error/Judgement
Judgment and tact are required when communicating with faculty members, staff, students, alumni and faculty partners, as well as when coordinating projects within the unit. All communication is a representation of LDDI and the Faculty and should be conducted in a professional manner. Inappropriate judgment could potentially damage the reputation of the Faculty, and could possibly have a negative impact on future partnerships and working relationships.
Supervision Received
This position works under the direction of the Manager, Learning Design, with considerable latitude and independence.
Supervision Given
This position does not have supervisory responsibilities. May oversee and coordinate the work of student staff and internal & external service providers.
Minimum Qualifications
High School graduation, plus two years of post-secondary education, plus three years of related experience, or an equivalent combination of education and experience.
- Willingness to respect diverse perspectives, including perspectives in conflict with one’s own

- Demonstrates a commitment to enhancing one’s own awareness, knowledge, and skills related to equity, diversity, and inclusion

Preferred Qualifications

• Undergraduate degree in arts, communications, marketing or public relations preferred
• Ability to effectively use office software at an intermediate level (e.g. Microsoft Office, Teams, etc.)
• Ability to effectively use Zoom and Qualtrics for event scheduling
• Ability to effectively use content management and e-newsletter software at an intermediate level (e.g. WordPress, Envoke)
• Familiarity with HTML, CSS and W3C Accessibility Standards preferred
• Ability to oversee social media presence; experience using LinkedIn, X, and YouTube required
• Ability to effectively source photographs and videos using various online digital assets and stock libraries
• Ability to edit and design high-quality digital and print materials; comfort using one or more of Adobe Illustrator, InDesign or Photoshop required; experience using Canva an asset; an eye for design is also an asset
• Excellent verbal and written communication skills
• Excellent editorial skills
• Ability to effectively manage multiple tasks and priorities; prioritize work effectively under pressure to meet deadlines and be thorough, accurate, and have a high level of attention to detail
• Ability to anticipate problems and issues, plan ahead, and exercise sound judgment
• Ability to work effectively independently and in a team environment
• High level of enthusiasm, diplomacy and professionalism