Senior Digital Communications and Web Officer

Apply now Job no:549936
Work type:Full-time
Location:Geelong - City, Melbourne - Burwood
Categories:Marketing and Communications

• Flexible location between Melbourne Burwood Campus or Geelong Waterfront Campus
• Full-time and continuing
• HEW 6 $89,012 - $96,126 + 17% Superannuation (pro rata, part time)

Deakin is a Victorian university with a global impact. We are an agile, dynamic, and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the wider community.

Why work with us?

At Deakin you will have access to benefits such as a variety of leave options including generous parental leave and the ability to purchase additional leave; flexible working arrangements to help manage your work-life balance; ongoing learning and development opportunities to grow your career; an inclusive and supportive culture and environment to work in, both online and on campus. We're proud to be a progressive and open-minded university, delivering the highest student satisfaction in Victoria and consistently ranked in the top 1% of the world's universities.

The Senior Digital Communications and Web Officer is responsible for coordinating the content management of the faculty’s public website presence and other forms of digital communications to support the delivery of marketing and communications strategies that contribute to the effective recruitment of prospective students into the Faculty of Health’s courses. This role will also support content development, including copywriting, editing and proofreading across other digital channels and campaigns as required.

This role works flexibly between the office and home, with an expectation of 2 days a week in the office.

As a Senior Digital Communications and Web Officer, you will:

• Write and edit copy for a variety of webpages across the Deakin website and other digital channels
• Lead the content review and approval for domestic and international EDMs used for student recruitment purposes
• Support the Web Channel team in actioning faculty related change requests using established processes and systems including Squiz CMS
• Coordinate and develop campaign landing pages for use in large-scale digital advertising campaigns
• Project manage the collection and maintenance of student, staff and alumni testimonials for use in digital and print marketing materials
• Support the execution of the Faculty Marketing Plan, under the direction of the Marketing Manager (Health).               

To be successful, you’ll have:

• A Degree with subsequent relevant experience; or an equivalent combination of relevant experience and/or education/training (in areas including communications, marketing, graphic design, content writing, social media or communications)
• Experience in copywriting and editing content for digital channels and/or web purposes
• Desirable: Experience with or knowledge of search engine optimisation (SEO)
• Understanding of website design, UI design principles, and information architecture, usability testing, split testing, web analytics and digital marketing
• Desirable: Experience in front-end development, including within CMS platforms such as Squiz Matrix and/or Umbraco CMS
• Knowledge of HTML, digital WCAG 2.0 standards and website architecture
• Experience in writing, designing, developing or implementing bespoke EDM campaigns.

Here's how to apply: 

Please submit your updated resume and a short cover letter outlining your skills and experience.

For a confidential discussion regarding this role, please contact Grace Darken (Marketing Manager, Health) via email at [email protected] .

For a copy of the position description, please see below:

 Senior Digital Communications and Web Officer PD.pdf

Applications for this position close on 20 Februrary 2024 at 11:55pm.

Are You Ready?

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse working environment with opportunities to grow and develop careers. We believe that a progressive, thriving culture will ensure that people choose to come, and stay at Deakin and contribute to our ongoing success.

We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientation, and genders.

Advertised:13 Feb 2024 AUS Eastern Daylight Time
Applications close:20 Feb 2024 AUS Eastern Daylight Time