Digital Marketing Officer (HEO 6)

• Open to Australian Aboriginal Peoples and UniSA employees only
• Full-time, continuing position based in The Communications and Marketing Unit at the City West campus
• Commencement Salary: $87,955 per annum (plus 17% superannuation)

About the Role

Reporting to the UniSA Online Marketing Manager, the Digital Marketing Officer is responsible for optimising and implementing marketing automation campaigns, CRM improvements, paid search strategies and other digital tactics as part of UniSA Online’s national integrated marketing plan. 

This position will champion best practice techniques in this area, regularly evaluating performance and making data-led decisions to improve performance, maximise engagement and meet quarterly targets.

About Communications and Marketing

The Communications and Marketing Unit’s (CMK) role is to raise the profile of UniSA and enhance the understanding and recognition of its strengths and diversities; internally, externally and internationally among key target groups including staff, students, graduates, prospective students, government, media, business, professions, other educational bodies and the wider community. The Unit plays a critical role in contributing to the growth of the institution’s brand and profile, as well as delivery of the University strategic action plan.
Essential Skills and Experience

• Tertiary qualifications in marketing, communications or a related discipline, or equivalent demonstrated knowledge, skills and experience in a comparable role
• Experience in developing and implementing digital communications, including paid and organic search as part of integrated marketing campaigns for a wide range of audiences
• Experience in the development of best practice digital customer engagement and CRM marketing automation activities
• Experience and skill in the use of web authoring and multimedia technologies, including understanding of web accessibility guidelines
• High level interpersonal, oral and written communication skills, including the proven ability to successfully negotiate and interact with stakeholders, both within and external to the University

Getting a great job working with the best is just the start. UniSA rewards its staff with a wide variety of benefits such as: 

• Access to great personal development opportunities 
• Generous superannuation contributions of 17% 
• Flexible working conditions 
• A range of salary packaging options, including vehicle leasing, laptops and car parking fees 
• A variety of leave arrangements

The online application form will list the specific selection criteria that you need to address.
Please address your cover letter to Emma Kelvin, Consultant: Recruitment Central.  For further information about the position or the recruitment process, please contact UniSA Recruitment Central on +61 8 8302 1700 or via email at [email protected] using job reference number 5856. 

Applications close: 11.30pm Wednesday 20 March 2024

To be eligible to apply for internal positions, you must either identify as an Australian Aboriginal Person, or be a current UniSA continuing, fixed-term or casual staff member at the time the position is advertised and have the legal right to work in Australia for the term of the appointment.

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Applications must be lodged online, please note UniSA does not accept applications via email.

UniSA is committed to developing a diverse workforce and a constructive enterprising culture in which everyone can thrive.

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