Creative Content Officer (12 months & contracted through 3rd party)

About RMIT VIETNAM

RMIT Vietnam , an entity of RMIT University, has campuses in Ho Chi Minh City and Hanoi since 2001. We provide internationally recognised, high-quality, education and professional training for students, clients and the community, and assist in the development of human resources capability in Vietnam and the region by hosting students from Australia and many other countries.

YOUR ROLE

The Creative Content Officer is responsible for generating creative content and video clips for marketing campaigns to build brand awareness and increase enrolments for SEUP programs. This includes idea brainstorming, content writing, aiding design concept, and preparing mood boards, storyboards and video clips. The Creative Content Officer will provide professional, comprehensible and practical content for New Initiative program publications on multimedia platforms aimed at target audiences. 

KEY ACCOUNTABILITIES

• Support in facilitating marketing campaigns with content and script writing to increase brand awareness and enrolments for the School of English and University Pathways – New Initiative (NI) programs, including Teens, Teens Summer, and IELTS. 

• Build and modify content that attracts the target audience, ensuring consistent and suitable messaging and a user-friendly experience on different multimedia platforms. 

• Produce text, audio script, video script, subtitles and video clips in line with RMIT marketing strategy and brand guidelines and ensuring accuracy in language.  

• Create and follow social calendars to deliver marketing messages, drive engagement, enforce brand values, and maintain relationships with followers. 

• Brainstorm and contribute to idea development for integrated marketing campaigns, search for social media hooks as well as develop ideas to expand to additional platforms. 

• Coordinate with internal and external stakeholders to deliver objectives and generate performance reports, ensuring efficiency, teamwork and project deadlines. 

• Provide other support as defined by the Marketing Coordinator.

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KEY SELECTION CRITERIA

• Bachelor degree in Marketing, Professional Communication, Public Relations, or similar

• A minimum of two years’ experience in marketing or advertising environment

• Demonstrated English proficiency of IELTS 5.5 equivalent

• Demonstrated experience in copywriting, especially in Vietnamese

• Experience with basic design and website layout concepts

• Experience of working with advertising agencies to achieve objectives

• Ability to work in teams and participate as a productive team member

• Experience in organizing and delegating task for small groups of supporters

• Ability to work well under pressure and meet short deadlines

• Ability to display appropriate behaviours in line with the position and RMIT Values.

BENEFITS

• Competitive gross salary

• Free use of onsite gym

• Library on campus and online - access to RMIT Australia online librar

FURTHER INFO

English is the language of teaching and communication at RMIT Vietnam. For this role, the minimum requirement is IELTS General 5.5 (or equivalent). 

HOW TO APPLY

Please submit your CV, covering letter, ID, and Qualifications by clicking on the ‘Apply’ link below

Applications Close:
11 thg 3 2023 11.59 pm

RMIT University Vietnam (RMIT Vietnam) is a campus of RMIT University. RMIT Vietnam is creating an innovative research, teaching and learning culture. We are committed to providing internationally recognised high-quality education and professional training for our students, clients and members of the community.  As an internationally recognised Australian university based in Asia, RMIT Vietnam is assisting in the development of human resources capability in Vietnam and the region.

https://www.rmit.edu.vn/about-us