Non-College Work-study, Communications

This Communications internship requires a deadline-driven creative, lives and breathes all things social media, and makes Student Success central to everything produced in the name of UHD.

This position is responsible for UHD’s official social media accounts (Instagram, Facebook, Twitter, and LinkedIn) and posting event listings to media websites.

DUTIES

SOCIAL MEDIA MANAGEMENT

• Understands and adheres to UHD’s social media philosophy and approach across platforms, including tone and branding
• Generates engaging social media content unique to UHD daily, including original text, photos, graphics, and videos
• Works in partnership with crucial University and external stakeholders in developing content and campaigns
• Stays current on events happening across the campus in order to promote via social media
• Attends select events to post in real-time
• Schedules posts across social media platforms using Meltwater
• Tracks and measures key metrics, including post engagement, online sentiment, and social media “chatter.” Provides in-depth analytical reports regarding impressions, engagement, and likes
• Strategizes to increase social media presence through Social Toaster
• Promotes student and faculty stories in UHD News through social media
• Communicates with online followers, responds to reviews/comments in a timely manner, and monitors customer sentiment, including online review
• Oversees social media account design and brand assets, including profile imagery, page layout, and links

MEDIA RELATIONS

• The ideal candidate posts UHD events to media event calendars

The University of Houston is an Equal Opportunity/Affirmative Action institution and recognizes protected classes of race, color, sex (including pregnancy), genetic information, religion, age (40 and above), national origin, disability, veteran status, sexual orientation, gender identity or status, and gender expression as required by federal law. Veterans and persons with disabilities are encouraged to apply.

• Current UHD student

About University of Houston Downtown

The second-largest university in Houston, the University of Houston-Downtown (UHD) is a comprehensive, four-year, urban university in the heart of downtown. Led by President Loren J. Blanchard, UHD is a community of diverse faculty, staff, students, and regional partners dedicated to nurturing talent, generating knowledge, and driving socioeconomic mobility for a just and sustainable future.  

Since opening its doors in 1974, UHD has grown in size, scope, and service, now offering 46 bachelor’s and 11 master’s degree programs and 17 fully online programs within its four colleges: Marilyn Davies College of Business, College of Humanities & Social Sciences, College of Public Service, and College of Sciences & Technology.

UHD educates approximately 15,000 students annually. With more than 77% of UHD’s students coming directly from Harris County, UHD is not just a university in Houston, but Houston’s University and an Anchor Institution for the region.

UHD is recognized as a Hispanic-Serving Institution, a Minority-Serving Institution, and a Military-Friendly School. While the student population is largely Hispanic at 53% and African-American at 20%, more than 64 countries are represented. Furthermore, UHD has the most affordable tuition among four-year universities in Houston, and its graduates have the lowest student loan debt in the state. Importantly, 70% of UHD freshman students are the first in their families to attend college.

UHD is one of the four distinct and separate components of the University of Houston System, which also includes the University of Houston, University of Houston-Clear Lake, and University of Houston-Victoria.  Instructional Sites operated by UHD are University of Houston-Downtown Northwest, University of Houston-Downtown at Lone Star College-Kingwood, University of Houston-Downtown at LSC-CyFair and University of Houston-Downtown at HCC-Coleman College.

The University of Houston-Downtown is an affirmative action/equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. UHD is committed to equal opportunity and complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. All applicants will be considered without regard to race, color, sex, genetic information, religion, age, national origin, disability, veteran status, sexual orientation, gender identity and gender expression, except where such distinction is required by law.