Associate Director of Parent & Family Giving

Updated: 14 days ago
Location: Williamsburg, VIRGINIA
Job Type: FullTime

Position Information
Position Information


Position Number FP024W
Position Title Associate Director of Parent & Family Giving
Employment Category Full Time Professional
Location William & Mary
Department 610000 University Advancement
Unit Mission Statement
Through our efforts to build a robust and inclusive culture of engagement and philanthropy, University Advancement strengthens connections between William & Mary and our vibrant community to ensure that the university and its people thrive for all time coming. By fostering lifelong relationships and creating meaningful opportunities, the team enriches the quality of the William & Mary experience and propels the university forward to address the most pressing needs of our time.
William & Mary Foundation’s defining and essential mission is to support the university’s people and programs. By seeking private support, and then diligently managing those funds, the W&M Foundation advances and furthers the work of William & Mary’s students and faculty —providing vital resources for scholarships, professorships, research and program funding.
Consistent with the university’s shared services agreement with the William & Mary Foundation (WMF), this position is assigned 5% effort to support WMF with the responsibilities outlined below.
Position Summary
The Associate Director of Development, Parent & Family Giving is an important member of the Parent & Family Giving team in the Office of University Advancement at William & Mary, responsible for outreach to donors and prospects for the purpose of securing and stewarding lead annual and major gifts to William & Mary for endowment, capital, and annual support for all university areas, with a special focus on Student Affairs priorities, scholarships, and other student success initiatives.
The Associate Director reports to the Senior Director of Parent & Family Giving and helps manage and execute initiatives to build a culture of engagement and philanthropy among parents and family members of W&M students and alumni. The Associate Director is expected to develop an appropriate-sized major gift portfolio of prospects by the end of their second year in the position and will be expected to conduct an appropriate number of $50,000+ asks based on the portfolio. In addition to annual dollars raised, performance goals include the number of asks and closes, activity/move measures as well as the number of prospects identified and qualified for major gift potential.
In collaboration with the Senior Director, the Associate Director supports the Parent & Family Council through cultivation, volunteer engagement, solicitation, and execution of meetings and other events. The Associate Director works collaboratively with partner offices in Student Affairs – Parent & Family Programs and Student Transition Engagement Programs – to welcome and engage families in the William & Mary community. The Associate Director also supports the annual campaign for the Parents Fund, including solicitation of lead gifts and the creation of marketing and stewardship materials.
The successful Associate Director will be an innovative leader who will foster a culture of belonging that embraces all people and perspectives. This position is based in Williamsburg and is expected to work in the office on campus, eligible to work remotely up to two days per week. 
Please review the full position description with all job duties under the “Featured Job Opportunities” on the University Advancement recruitment website: https://advancement.wm.edu/come-work-with-us/open-positions/index.php
Conditions of Employment
  • Extensive travel is required for this position.
  • This position is subject to additional hours beyond the typical workday to include evenings and weekends. Additional hours will be expected in support of the business goals.
Essential Designation No
FLSA Exempt
Position Restricted? No, this is a continuing E&G funded position
Position Term 12 month - Continuing
Position Months
Required Qualifications
  • Bachelor’s degree or the equivalent combination of education, training and or experience.
  • Commitment to diversity, equity, and inclusiveness, including, but not limited to, collaboration, staffing and programming.
  • Understanding of philanthropy in higher education and it’s impact on the future of higher education.
  • Experience (typically 3+ years) managing and developing relationships with constituents, clients, customers, in a for-profit or nonprofit setting. Examples include outside sales, marketing or public relations, financial planning or wealth management, admissions or enrollment, and membership development, as well as academic fundraising or alumni engagement.
  • Experience in using persuasive language to promote gift opportunities, with the proven ability to identify, qualify and cultivate prospective major gift donors.
  • Strong interpersonal skills, with the ability to work collaboratively, effectively and discreetly with donors, colleagues, and a diverse constituent base. .
  • Strong business acumen with the ability to work effectively in a metrics-driven environment
  • Strong organizational skills, an entrepreneurial vision, independence and the ability to work effectively and successfully with minimal supervision, while managing complex priorities and projects concurrently.

Preferred Qualifications
  • Experience in the Family Programs, Family Giving or Student Philanthropy area.
  • Experience in higher education fundraising.
Is the position remote work eligible? Hybrid (works remotely at least 1 day per week but not full-time)
Remote Work Disclaimer
Remote work eligibility is not guaranteed and is subject to approval. Employee eligibility depends on the likelihood of the employee succeeding in a remote work arrangement and the supervisor’s ability to manage remote workers. Departments and/or Human Resources may amend, alter, change, delete, or modify eligibility.
Advertised Pay Range Up to $75,000, commensurate with experience
Advertised Pay Range Statement
All hiring rates are commensurate with relevant experience up to the advertised amount considering internal alignment.
University Salary Range U11
Benefits Summary Statement
William & Mary offers our employees a full array of benefits including retirement, health insurance with options for expanded dental and vision along with group and optional life insurance with coverage for spouse and children, flexible spending accounts, and an EAP (Employee Assistance Program).
Our employees enjoy additional university benefits such as educational assistance, professional development, wellness benefits, and a robust holiday schedule. All employees have access to fitness facilities on campus. Staff members also have access to the university libraries, and much more. To learn more, go to: https://www.wm.edu/offices/uhr/benefits/index.php?type=none
Job Open Date 03/13/2024
Review Begin Date 03/13/2024
Job Close Date
Open Until Filled Yes
Special Application Instructions
Background Check Statement
William & Mary is committed to providing a safe campus community. W&M conducts background investigations for applicants being considered for employment. Background investigations include reference checks, a criminal history record check, and when appropriate, a financial (credit) report or driving history check.
EEO Statement
William & Mary values diversity and invites applications from underrepresented groups who will enrich the research, teaching and service missions of the university. The university is an Equal Opportunity/Affirmative Action employer and encourages applications from women, minorities, protected veterans, and individuals with disabilities.


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