Assistant Director of Annual Giving and Alumni Relations

Works with the Director of Annual Giving and Alumni Relations to create a strategic plan for all alumni giving programs which includes identifying, cultivating and solicitation of annual gifts.

Serve as an Annual Gift Officer.

Oversees and executes signature alumni programs, including but not limited to:
- Homecoming Welcome Tent and all activities surrounding Homecoming
- Annual Fall Class Reunion and Distinguished Alumni Awards night
- Annual Alumni Association Golf Outing
- Regional Alumni Association events (i.e., Florida, Colorado, Arizona, Wisconsin, Illinois and surrounding communities within Michigan)
- Annual Fall and Spring Graduation Fairs
- Collaborative alumni activities and advisory board meetings with colleges and/or departments
- Procure and negotiate contracts for events including venue, food, décor, entertainment and audio-visual equipment.

Evaluate the effectiveness of alumni outreach activities on a yearly basis, track data, monitor goals and benchmarks of engagement and develop briefing reports for campus and university leaders
- Refresh program strategies based on participant feedback and outcomes and best practices.

-Develop and maintain an annual calendar of events for all University annual giving and alumni activities.

Serve as primary advisor for the Student Alumni Gold Club, ensuring the continuity and advance of:
- Volunteer service on-campus and in the community
- Philanthropy Day and other student philanthropic initiatives
- The Bulldog Mascot program
- Volunteer assistance at Alumni Association events, the President’s Boxes (football and hockey), The Foundation for Excellence Benefit and other major University events (groundbreakings, ribbon cuttings, major anniversaries, etc.)
-Attend bi-monthly Student Alumni Gold Club meetings and weekly e-board meetings
-Responsible for designated funds for both SAGC and Mascot Program to ensure proper annual budgeting and work in partnership with Athletics and Student Affairs for continuing and administering scholarship funds.

Work in collaboration with the Advancement Communications Specialist to develop and/or coordinate and maintain alumni relations, annual giving and Alumni Association content for:
- Alumni Association Website
- Solicitations
- Day of giving campaign
- Facility and staff annual giving campaign
- Bulldog Bytes, monthly electronic newsletter
- Email blasts for events and other special announcements
- Social media platforms of Facebook, Twitter, LinkedIn and Instagram

Develop dynamic and creative marketing strategies and materials in collaboration with the Marketing and Communications team to enhance annual giving and alumni engagement and philanthropic support.

Responsible for the effective use, maintenance and PCI compliance.
-Document and update alumni and donor records in a CRM database.

Oversee and increase participation in the Bulldog Ambassador Program. Identify key individuals in Regional Alumni areas that will serve the university as an alumni and donor engagement liaison and assist the Alumni Association with area events, giving, student recruitment, student retention and alumni pride.

Assist with identifying and cultivating individuals, corporations, and organizations with potential for providing private sponsorships and major donations to the University.

Researches and incorporates ongoing annual fund best practices to help develop new and creative strategies to increase support.

Responsible, in collaboration with News Services/Social Media, for developing, executing and maintaining a social media plan.

Build and maintain relationships with campus partners, maintaining a high level of communication and service.

Remain competent and current through self-directed professional reading, developing professional contacts with colleagues and attending professional development conferences/training.

Reports directly to the Director of Annual Giving and Alumni Relations.

Responsible for maintaining the confidentiality of designated information.

Performs all duties in compliance with applicable University policies and procedures and state and federal requirements.

Supervise assigned staff and students as necessary.

Any other duties assigned within the position classification area.

Demonstrates an understanding of diversity, equity, and inclusion, especially in working relationships with students, faculty, staff and community members.