Senior Digital Marketing Officer

We are looking to appoint a proactive, analytical, and experienced Senior Digital Marketing Officer to lead the digital presence of the Business School, effectively managing and developing social media channels, webpages, paid for digital marketing campaigns, SEO and email communications.

You’ll be managing a blend of in-house and agency-run digital campaigns, ensuring we exceed our objectives to drive student recruitment and enhance the research reputation of the school.

The candidate will also be responsible for identifying opportunities for growth and further development in support of objectives.

The role will include managing and developing the launched digital presence, spanning website and SEO strategy, social media, search, display and email communications. You’ll be managing a blend of in-house and agency-run digital campaigns, ensuring we exceed our objectives to drive student recruitment and enhance the research reputation of the school.

• You have significant experience across all aspects of digital marketing including developing and managing high performing webpages in line with UX and SEO best practice.
• You have a talent and enthusiasm for knowing how and when to present digital content. Working closely with our Digital Content Creators and Marketing Assistants, you will need to effectively plan, execute, and evaluate organic and paid multichannel advertising campaigns.
• You have a demonstrable affinity with data and are experienced in tracking and analysing campaigns in depth using Google Analytics, LinkedIn Campaign Manager, Facebook/Instagram Insights and agency’s dashboard.
• You have the skills and motivation to work quickly to respond to reactive opportunities as well as having strong organisational and project management skills. You will be working across teams on projects and will have a network of stakeholders to manage, requiring strong interpersonal skills and tact.

In return, you will enjoy a supportive and rewarding working environment with many benefits. These include policies to help you achieve a healthy work-life balance, such as reasonable working hours, flexible working and a generous holiday provision.

Contract type: Fixed term until 24/01/25

Work pattern: Full time

Grade: l

Salary: £37,099 - £41,732

School/Unit: Strategic Communications & Marketing

This advert will close at23:59 GMTon 7th May

For informal queries please contact Natalie Chan
Line Manager (Marketing Manager for Business School – Maternity cover)
[email protected]  or Elliot Lyons, Marketing manager [email protected]

Interviews are anticipated to take place on the 23rd May

We recently launched our strategy  to 2030 tying together our mission, vision and values.

The University of Bristol aims to be a place where everyone feels able to be themselves and do their best in an inclusive working environment where all colleagues can thrive and reach their full potential. We want to attract, develop, and retain individuals with different experiences, backgrounds and perspectives – particularly people of colour, LGBT+ and disabled people - because diversity of people and ideas remains integral to our excellence as a global civic institution.

Available documents

We are looking to appoint a proactive, analytical, and experienced Senior Digital Marketing Officer to lead the digital presence of the Business School, effectively managing and developing social media channels, webpages, paid for digital marketing campaigns, SEO and email communications.

You’ll be managing a blend of in-house and agency-run digital campaigns, ensuring we exceed our objectives to drive student recruitment and enhance the research reputation of the school.

The candidate will also be responsible for identifying opportunities for growth and further development in support of objectives.

The role will include managing and developing the launched digital presence, spanning website and SEO strategy, social media, search, display and email communications. You’ll be managing a blend of in-house and agency-run digital campaigns, ensuring we exceed our objectives to drive student recruitment and enhance the research reputation of the school.

• You have significant experience across all aspects of digital marketing including developing and managing high performing webpages in line with UX and SEO best practice.
• You have a talent and enthusiasm for knowing how and when to present digital content. Working closely with our Digital Content Creators and Marketing Assistants, you will need to effectively plan, execute, and evaluate organic and paid multichannel advertising campaigns.
• You have a demonstrable affinity with data and are experienced in tracking and analysing campaigns in depth using Google Analytics, LinkedIn Campaign Manager, Facebook/Instagram Insights and agency’s dashboard.
• You have the skills and motivation to work quickly to respond to reactive opportunities as well as having strong organisational and project management skills. You will be working across teams on projects and will have a network of stakeholders to manage, requiring strong interpersonal skills and tact.

In return, you will enjoy a supportive and rewarding working environment with many benefits. These include policies to help you achieve a healthy work-life balance, such as reasonable working hours, flexible working and a generous holiday provision.

Contract type: Fixed term until 24/01/25

Work pattern: Full time

Grade: l

Salary: £37,099 - £41,732

School/Unit: Strategic Communications & Marketing

This advert will close at23:59 GMTon 7th May

For informal queries please contact Natalie Chan
Line Manager (Marketing Manager for Business School – Maternity cover)
[email protected]  or Elliot Lyons, Marketing manager [email protected]

Interviews are anticipated to take place on the 23rd May

We recently launched our strategy  to 2030 tying together our mission, vision and values.

The University of Bristol aims to be a place where everyone feels able to be themselves and do their best in an inclusive working environment where all colleagues can thrive and reach their full potential. We want to attract, develop, and retain individuals with different experiences, backgrounds and perspectives – particularly people of colour, LGBT+ and disabled people - because diversity of people and ideas remains integral to our excellence as a global civic institution.

Available documents