Marketing and Social Media Assistant

Job Type

Full Time Fixed Term, Part Time Fixed Term

Salary

£23,144 - £24,533 per annum, pro rata

Location

Waterside Campus

About the Job

This post may be considered on a full time or part time basis

Fixed term for 12 months

Interview Date: Friday 15 March 2024

Marketing and Social Media Assistants build awareness and positive perceptions of the University’s brand and increase student recruitment through the delivery of:

• Expert customer support and signposting online, face to face, by phone and email.
• Production of student recruitment-focused content both online and print.
• Expert advice provided to enquirers ranging from course information through to admissions processes.

The team work in a customer-focused and professional way with internal and external stakeholders on behalf of Marketing and Student Recruitment. They must maintain accurate and comprehensive knowledge of accessing higher education and the products and services offered by the University of Northampton.

The team are required to resolve enquiries within agreed timescales, signposting where appropriate and following the customer journey through to completion of enquiry.

The post holder will need to design and produce targeted content for social media, including writing copy using the University social media guidelines to ensure consistency of message, tone, look and feel throughout all social media activity. Content includes but is not limited to: blogs, monitoring and responding to enquiries on social channels, written posts and assets or photos, producing, editing and reposting content created by others and working with colleagues to ensure this has the reach to positively impact student recruitment.

We want you to be able to carry out your work in a way that best supports UON and our students, but also you as an individual. We understand this may vary between different areas of the university as well as from one person to another. With Smarter Working you can work with increased flexibility, if you would like to, which can facilitate greater freedom and autonomy.

We are an accredited Living Wage Foundation Employer and currently pay the real living wage. In recognition of this the salary for this post has been increased to pay the higher amount which currently supersedes the actual Grade 4 salary before living wage which is £22,681 - £24,533 per annum, pro rata.

About You 

You must have excellent communication skills and the confidence to undertake tele campaigns. Excellent attention to detail and experience using a CRM system.

The post holder will be required to participate in Open Days, Welcome Weekend and other key University events outside the working week.

Qualifications 

Essential;

• Educated to degree level or equivalent, or possessing relevant demonstrable experience in Marketing to a high standard.

Desirable;

• Qualification in marketing or related discipline.

Faculty/Department 

Marketing and Student Recruitment is responsible for the promotion of the University and its courses in order to recruit students from the UK. We use market research to develop creative strategies that explain how we can help our students achieve their goals. We act as trusted advisors across the institution on all matters relating to marketing and promotion.

About Us

Come to the University of Northampton and you will see that we do things a bit differently.

We are one of the youngest universities in the UK but we are already leading the way in adding value to society, which we call social impact. We have won multiple awards for our work in this area, among others, but what matters the most to us is ensuring that our students and graduates have the opportunity to make their mark on the world too. That’s why we were the first university in the UK to be named as a Changemaker Campus in 2012.

We want to break the mould of what Higher Education can be. This has led us to build a whole new University from the ground up that is designed to reflect the way that students actually learn rather than the way they are expected to learn. Waterside Campus opened in September 2018.

Our commitment to transforming lives and inspiring change is at the heart of all that we do.

Right to Work

All candidates will be asked to provide proof of eligibility to work in the UK at interview. Due to the requirements laid out by UK Visas and Immigration regarding Right to Work in the UK, the University can only accept applications from individuals who currently have a status allowing them to work in the UK for this position. Due to this criteria we regret that we are unable to offer sponsorship at this time. 

Equality

We welcome applications from underrepresented groups.

The University of Northampton is committed to providing a vibrant, ethical and sustainable work, study and living environment that values equality, diversity and inclusion.

This commitment, along with our legal and moral obligations, provides an inclusive environment for staff, students and the public who may be affected by our activities.

Together @ UON confirms our commitment to equality and inclusion, underpinned by our belief in taking action. We are dedicated to creating an environment that celebrates equality and harnesses the power of diversity.

Together @ UON demonstrates our pledge to our staff, students and partners to nurture and develop an environment where equality and inclusion can thrive whilst we Transform Lives and Inspire Change.

To find out more, please visit: https://www.northampton.ac.uk/about-us/governance-and-management/management/equality-and-diversity/